Chiratidzo muFranchise Systems

NLRB Zviito Kufanirwa Kuongororazve Franchise Certification Programs

Chiratidzo cheva franchisees nevashandi vavo chave chiri nguva yekugadzirisa mararamiro emhando mukutengesa. Nokutsvaga kuti ma franchisees uye maitiro avo akazara-akaenzana ekurovedza maitiro , franchisor anotarisira kuve nechokwadi chokuti zvigadzirwa zvemhando shoma zvichasangana munzvimbo dzose.

Nemhaka yezviito zveNLRB uye chinangwa chekushandura tsanangudzo yekubatana-basa mukutengesa , vafrancisor vari kutsvaga mazano ekuti vangaramba sei vachidzidzisa vashandi vavo nevashandi vavo pasina kuisa zvinotarisirwa kuva tsanangudzo yeNLRB yekubatana- basa.

Dambudziko rekuita izvi nderokuti NLRB haina kutaurira chirongwa chinotsanangurwa chakajeka kunze kwekuti "kuunganidza nekuparidzirwa kwemashoko" ingangodaro chimwe chezvinhu zvinotyisa zvavanoshandisa pakujekesa basa rakabatanidzwa.

Chinangwa Chichichinja cheChikoro

Kuongorora kuburikidza nemapurogiramu ekudzidzisa uye kuenzanisa kwekuenzanisa kwakashandiswa mukubhadhara kwemakumi makumi emakore. VaFranchisor vazhinji vanosanganisira kuongororwa nevanowanikwa zvishoma, uye zvimwe zvinosanganisira zvirongwa zvekugadzirisa zvinoda kuti vashandi vehurumende vabate zvishoma zvishoma zvekubudirira. Aya mapurogiramu akashanda zvakanaka, asi iye zvino ndiyo chikonzero chezvimwe zvinonetsa.

Nheyo yekuvimbisa vashandi vefranchise inowanzobatanidzwa muchibvumirano cheFranchise iyo inotsanangura zvimwe zvikamu zvepamusoro zvezvidzidzo zvekumanikidza, zvakadai se:

Izvo zvinowanzoenderana neChitsinho cheFranchise chekutaura kuBhuku reKushandiswa kwezvinyorwa zvakanyanya, zvinowanzobatanidza mamwe mashoko akanangana nemutungamiri uye chikwata chekushanda kwevashandi vakadai se:

Vashandi vehurumende vanogona kunge vasina kunyatsojeka pamusoro pekukosha kwekuti chiyeuchidzo chinopa mari yavo yehurumende, uye kuti vangaite sei kana kuigadzirisa. Kugadzira nekukurukura zvakajeka zvakaitwa nevashandi vezvesitikiti, zvigadziriswa nefranchisees , zvinoita kuti hutano hwakakodzera hwevashandi uye mapurogiramu ekudzidzira masimba anogona kuitwa.

A. Kudzidziswa Kwevashandi

Kunyange zvazvo vashandi vanoita basa rekuita mararamiro emhando, uye kuitira kuti vaite izvi vanoda kuve nevashandi vakarovedzwa, zvinokosha kuti sezvatinoongorora zvingaitika mugumisiro weNLRB kudzokororwa kumusanangudzo wemubatanidzwa-vashandi , avo vanotengesa mari vanotora basa rekudzidzisa ivo pachavo vashandi. Izvo zvinozivikanwa uye savvy kune vashandi vehurumende vanopa mazano ekudzidzira kune franchisees uye, apo kudzidziswa kunobatanidza mararamiro emhando, zvinoda vashandi vepa franchisees kuti vapedze zvirongwa zvakadaro zvekudzidzisa. Mukutaura zvinhu zvakadai kune vorchisees, funga izvi zvinotevera kuburikidza nemakirini ekuraira chirongwa chekudzidzira kana kutsigira kurairirwa kwevashandi vevashandi vavo kuti vabudirire mararamiro:

B. Mutungamiri Kudzidzisa

Zvipikirwa zvakawanda zvehurumende zvinotaurira unit unit training vanopa franchisor kodzero yekuzivisa uye kugadzirisa kuti mutungamiri wefranchisee apedza kudzidziswa kugutsikana kwechiremba. Kufanana nekurovedzwa kwevashandi, mibvunzo yakabatana nehuwandu hwekudzidzira nekuongororwa dzinodikanwa inotarirwa. Iwe unofanirwawo kufunga kana pane nguva yakatarwa iyo maneja angafanirwa kana kuti anofanira kupedzisa kudzidziswa kunopiwa nefranchisor. Kunyange zvazvo zvingave zvakakosha kuti mameneja apedze kurovedza kunyange vasati vatora basa racho, zvinogonawo kukonzerwa kuti kuisa tsoka dzavo mumamiriro ezvinhu kunogona kuita kuti kurovedzwa kuve nechinangwa, sezvo vachange vane chimiro chekutaridzirwa kune izvo zviri kudzidziswa. Iwe unogona kukurudzira kuti maneja anoshanda munzvimbo yavo kwenguva yakati (semuenzaniso, mwedzi mitatu yakatarisana asi asati apfuura mwedzi mitanhatu) asina kuzadzisa zviyeuchidzo zvinoda. Apo vatungamiri vanouya mumisungo semubatsiri vatungamiri, vangave vatove vakapedza zvikamu zvakakura zvekudzidziswa kunoitwa kana nevanotora franchisee zvakananga, nevashandi vemumunda wefranchisor, kana pahofisi yavo kana kune dzimwe nzvimbo dzekudzidzisa.

C. Kudzidzira Franchisee

Purogiramu yekutanga yekurovedza mari inowanzofanira kugadziriswa kugutsikana kwechirechirano sezvinowanikwa mune zvibvumirano zvakawanda zvekutengesa. Kazhinji, maitiro ekutanga uye mamwe mapurogiramu ekudzidzira anoitwa mushure mokunge franchisor yaisa mari yekuunganidza uye kuongorora avo vanogona kutengesa mari, kupa chikwereti, kugovera imwe nzvimbo yekutanga yekudzidzira nzvimbo, ndokubva yatora ruoko rwechirongwa chitsva kuburikidza nekusarudza nzvimbo, kubvumirana kwekutengesa, uye kuvaka-out. Kubva pane maonero e franchisee, iye atora kufema kwakadzika uye akabuda kubva pakudhakwa kwepamusoro kuti asayine chibvumirano chekutengesa, akabhadhara mari yakawanda yekubhadhara, akatsvaga nzvimbo kana chiri chigamba-uye-chigariro, yakabvunzurudza chibharo, akaroora muvakiriti uye makontare, uye akatanga kutanga kuvaka nzvimbo. Vose mapato vangave vachifungidzira uye vachiverengera purofisi yekupedzisa kurovedza zvinogutsa. Somugumisiro, vamwe vashandisi vanogona kuuya pakudzidzira kutengesa kwekutengesa kusaisa kuwanda kwakanyanya pamusana pokuti vanoda "kudarika" kirasi kuburikidza nekuita zvizere muchirongwa uye kusangana nemimwe mitemo.

Apa ndipo apo kukurukurirana kwakanyanya kunokosha. VaFranchisees vanofanira kuziva vasati vapinda mune zvipi zvese zvekudzidzisa kwavo izvo zvingafanirwa kwavari, kuti vasafungidzira kuti kungoshandisa paIndaneti zvinyorwa kana kuratidza purogiramu yekudzidzisa zvingakwana. Paunenge uchitaura rudimbu rwekurovedza uye zvinyorwa zvese, inosanganisira mitemo yekugutsa kugutsa. Mienzaniso inosanganisira:

Kana iyo franchisor yakajekesa zvakajeka zvinenge zvichitarisirwa zvekubhadhara mukurovedza, vanogona kuverenga zvishoma nezvekutengesa kwekutsvaga mazano ekugadzirisa zvidzidzo. Zvichienderana nehutano hwezvinetso, vadzidzisi venyika vanogonawo kurayirirwa kuti vatungamirire zvakananga pane dzimwe nyaya kana kukwanisika nzvimbo panguva yekuvhura uye pane imwe nzvimbo inoshanyira nzvimbo. Nemhaka yekunzwisisa kunobatanidzwa, vatungamiri vakuru vanofanira kutumidzwa kuti vatore hurukuro muhurukuro nefranchisee asingaiti kuperevedza kurasikirwa pakuedza kwavo kwekutanga. Kutarisa maziso kuhutachiwana hwekushanda purogiramu yekurovedza mari nokuti inokonzera kusangana pakati pe franchisor uye franchisee kunogona kuumba matambudziko makuru makuru pasi pomugwagwa; kana mudziyo wechikwata chiri pasi underperforms kana kuti chichikuvadza chakaipa chekutsvaga cheki, iyo yose franchise system inogona kuchinjwa.

Kudzidzira Franchisee Kuramba Kunokosha

Chinangwa chekurovedza kwefranchise hachina kuchinja; zvisinei, basa re franchisor nekuda kwezviito zveNLRB zvingada. Izvo zvichiri kukosha kuhurumende yekutengesa , kusanganisira imwe franchisees inogovera chikwangwani, kuti nzvimbo imwe neimwe inoshandiswa kumitambo yemhando. Kupa franchisees zvishandiso zvinosangana nemaitiro emitambo, kuburikidza nekudzidziswa kwakananga kana kusina kurongeka, hazvizoshanduki. Kuvapa neHR kukurudzirawo hachisi chimwe chinhu chinofanira kuchinjwa, sezvo chiri vashandi vefranchisee vachave vachiendesa pane vimbiso yenyu. Izvo izvo ruzivo runobudiswa, zvisinei, uye ndeupi ruzivo rwakapiwa kune franchisees, zvingada kuchinjwa. Sezvo NLRB ichifambisa nzira iyo ichitsanangura basa rekubatana, vafrancisor vanofanira kupfuurira kuvimbisa uye kuenzanisa kukwanisa kwechiremba kuti vauye pachivimbiso chechipiri apo vachinyatsoongorora nzira iyo vanoita kuti vafranchisees vaite kudaro.