Wal-Mart, Ford, Disney uye Starbucks Missions uye Zvisiri Zvekutumira Mission Statements
Ndezvipi zvinyorwa zvekutumwa zveimwe makambani makuru pasi rose? Mazhinji emakambani makuru mumabhizimisi eUnited States ane tumisheni yekutumwa iyo inobatsira kutungamirira uye kutungamirira sangano ravo rose rebasa kune chinangwa chikuru chebhizimisi. Makambani makuru evanhu vasina zvekutengesa ane zvinyorwa zvemamishinari uyewo, uye kuenzanisa zvinyorwa zvekutengesa uye zvisiri zvekutengesa zvinowanzoratidza kusiyana kweutungamiriri hunoita kuti kubudirire mune zvinyorwa zvakasiyana. \
Izvo zvinotevera ndeye mutsara wakazara wemitemo yekutumwa kune makambani ekutengesa akadai saWal-Mart, Ford, Disney uye Starbucks, pamwe chete nemitemo yekutumwa kune makambani asina kutengesa seBhange reAmerica uye Wells Fargo. Urongwa urwu rwakarongeka maArabbeti, maererano nezita rekambani. Dzvanya zvikwiriso zvematendi ega ega ega, uyewo nhoroondo, nheyo dzevamwe, uye edzimbahwe rekambani yekambani imwe neimwe.
American Eagle
Vatungamiri veAmerica Eagle vanogadzira hukuru kuburikidza nekuratidza vashandi pamatunhu ose mukugutsikana kwebasa rakaitwa zvakanaka neshoko rekutumira.
Apple
Zvinogona kutarisirwa kuti rimwe remakambani makuru matsva munhau raizova neimwe yezvinyorwa zvinoshamisa zvemitemo munhoroondo. Hazvina kudaro neApple, Inc., kambani iyo inotaurirwa nheyo yekutumwa isingatauri mutemo wekutumwa zvachose.
Amazon.com
Muvambi weAmazon.com akagara achitonga chisarudzo chake cheutungamiri pane chimwe chinhu chikuru, iyo ndiyo basa risina simba rekutengeserana kweInternet.
Bank of America
Bhizinesi reAmerica rinotarisa mabasa ezuva nezuva evashandi vayo nokujekesa zvakajeka mumusika wayo wekutengesa mumatauriro ayo ehurumende, sarudzo inoshandiswa nevamwe makambani ekutengesa zvakare.
Barnes & Noble
Zvinonzwisisika kufunga kuti Barnes & Noble's mission statement ndeyokuve iyo yakakura uye yega yezvigadzirwa zvezvitoro uye zvidhinha muSouth America Asi mutemo wekutumira Barnes & Noble hauna zvishoma pamusoro pemari uye zvimwe pamusoro pemafungiro.
Best Buy
Best Buy inotarisa pane imwe nzira iri nyore uye inotsigira kune vashandi vayo kuti vaite basa racho.
Blockbuster
Ko kudengenyeka kweBlockbuster kunogona kuwanika mukuregererwa kweshoko rekutumwa?
Bon-Ton
Kubvira pazvakatanga, Bon-Ton akakoshesa tsanangudzo yevashandi nevatengi vayo, zvigadzirwa zvayo, uye mutambo pakati pezviviri, uye izvi zvinoramba zvichive basa reBon-Ton makore anopfuura 200 gare gare.
Borders Books
I-Borders Books mabhuku akave neakaratidzwa nemafungiro, asi hapana mutemo wakasiyana wemamishinari, iyo ndeimwe yezvinhu zvingave zvakaita kuti zviparadze.
BP
Zvinogona kushamisa kuziva kuti mutemo weBP wemisangano unosanganisira kuzvipira kusingakuvadzi kana kukuvadza vanhu kana kumhepo.
The Buckle
Mutemo wekutumwa weThe Buckle unotarisa vashandi vose munzvimbo yese pane zvakaitika kune vatengi.
Dunhu redunhu
Ko Dunhu reMatunhu rakarasikirwa uye basa risina kukonzerwa rinotungamirira kukanganisa uye kuvharwa here?
Costco Wholesale
Vatungamiri veCococo vanodavira kuti bhizinesi rezvemabhizimisi chete rinogona kuita purogiramu, uye inzwi rekutumira rinotarisana naro.
CVS
Iko CVS yechiratidzo yakakura uye yakakwirira kudarika mamwe mabhizimusi emitambo, uye inheyo yemitemo uye tsika dzinotsvaka kutsvaga vashandi kuti vave chikamu chechiono ichocho zuva rega rega.
Dollar General
Nheyo yekutumwa yakaderera kunodhura mutengesi Dollar General inotarisa pane zvinopfuura mari uye kuchengetedza.
Duckwall-ALCO
Panzvimbo pokufambisa kambani mune ramangwana, mutemo wekutumwa weDuckwall-ALCO inochengetedza ruzivo rwavo rwekutenga rwakadzika mukati mezvinangwa uye maitiro emazuva akapfuura.
Vashanu Guys Burgers uye Fries
Basa reVashanu Guys raisakwanisa kuve rakajeka uye chinangwa chebasa charo chakanga chisingaregi kuwedzera.
Ford
Iko Motor Motor Company ine basa rimwe chete, rimwe boka, rimwe mutambo uye imwe chinangwa chakakonzera kuva iyo # 1 kambani yemotokari muAmerica uye imwe yezvigadzirwa zveAmerica.
Fred's
Chiitiko chekutenga paFred chakurumidza, chinonakidza, uye chakanaka apo vashandi vaFred vari kuzadzisa basa ravo.
GameStop
Kunze kwekutaura kwaro kumhizha yemitambo, mutemo wemushumo weSystemstop, iyo unoreva semashoko ayo ekuratidzwa, hauna zvose basa uye chiratidzo mune zvarinotaura.
The Gap Stores
Kushanda chimwe chezvinhu zvakakura zvakasungirirwa zvezvitoro zvekutengesa, mutemo wekutumira weGap maduka inopa chinangwa uye maitiro anobatsira kuvaka gira reThe Gap nenzira yakafanana pasi rose.
Home Depot
Kambani yekutengesa haina kutanga mumigwagwa yepa Home Depot mabhizimisi, inotanga mushoko rekutumwa rakagadzirwa muDepartment Depot boardroom.
JC Penney
Yakatangwa paIndaneti, JCPenney anoenderera mberi "achiitira vamwe" neMitemo Yaro Yokukunda pamwe chete.
Kmart
Sevana veSears Holdings, Kmart ine maonero ayo akasiyana, asi inogona kunge yakarongeka nekambani yayo yemubereki ndicho chikonzero chezvinetso zvayo zvemazuva ano.
Kohl's
Mutevedzeri mutsva wemamishinari, Kohl's inokwanisa kunyatsojekesa niche yayo yekukwikwidzana, zvigadzirwa zvayo, nzvimbo yekutengesa yeKohl, uye mazita aKohl's customer experience.
Kroger
Kroger mission yemutemo inoziva kuti kuva mutungamiri kunoda kuti iwe kukoshesa kupfuura kutengesa uye kubatsirwa.
Zvishoma
Hazvisi nyore pakutsvaga kwekutengesa kuwedzera kuvimbika kwevanhu kuburikidza ne "kutora" kunze kwekuti iwe uri chikamu chemhuri yeChina Brand, iyo inosanganisira maketani akafanana neChris's Secret.
Lowe's
Kuvandudza kwekumba kwekumba nekugadzirisa mhinduro ndeyekuti Lowe's Mission Statement ndeyei.
Macy's
Kunyange zvazvo iri rimwe remaketani ekare ezvitoro kuU.S., maMacy's mission inotaridza kuti ine chiratidzo chitsva chicharamba chichiita mutengesi weAmerica unobudirira mune ramangwana.
Netflix
Kunyange zvazvo Netflix isina "hurumende" yakabudiswa mushumo wekutumwa, kukosha kweZviso Zake, Brand Promise, uye Makambani eKambani anopa ruzivo pamusoro pebasa reNetflix, kana riri rehurumende kana kwete.
Panera Bread
Kubva kuParamera Bread mission statement uye chinangwa chekutungamira, hapana kukanganisa izvo kambani inonyanya kukoshesa.
Radio Shack
Radiyo Shack mishumo yekutumirwa inotarisa pamusoro penheyo inokosha yekushanda kwayo - magetsi, vatengi, nevashandi.
Sears
Panzvimbo pokutsvaga pamakona ayo ane mukurumbira uye maitiro ekuvatengesa, mutemo weSears wekutumira unotarisa panzvimbo yemhando yehutano hweukama mutengesi anoda kuva nevatengi varo.
Stage Stores
Zvivako zveSiteji zvinoshandisa imwechete yekutumirwa kwemamishinari emitambo yakasiyana-siyana yepamusoro yezvigadzirwa zvepamusoro kuitira kuti zvive nemigumisiro pamataundi maduku nemunharaunda.
Staples
Zvinyorwa zvinoratidza kuti kutengesa chero rudzi rwekutengesa kunogona kuve nemweya unoziva nemashoko ekutaura.
Starbucks
Mutemo wekutumwa we Starbucks ndiyo muenzaniso wekutevedzwa kwete nekuda kwekubudirira kwekambani pachayo, asi nekuda kwesangano rakabudirira rebasa racho pachavo, iro rinopa maonero anosimudzira nekushanda kunobudirira panguva imwe chete.
Target
Apo Target inozadzisa inopedza basa rayo kana ichizadza chiziviso chayo chechirongwa chekuti "Tarisira Zvimwe. Bhadhara Zvishoma."
Toyota
Kubwinya kweToyota nevatengi vemotokari pasi rose kunokonzerwa nehumishinari yakawanda zvikuru kupfuura kuvaka uye kutengesa motokari.
Toys 'R Us
Hazvishamisi kuti Toys 'R Us misitatimende yemamishinari ndeyevana uye kambani inounza' R Zvimbiso uye 'R Values shure kwayo.
Walgreens
Izwi reWalgreens mishumo rinoreva zvakawanda kupfuura zvinodhaka kune vanhu vanorwara uye vanoisa shanduro yezvinodhaka uye mishonga yemakemikari semutengesi wehutano.
Walmart
Munhu wese akambotarisa Walmart kudhindurwa akaonawo weWalmart mission statement, kana vaiziva kana kwete.
Walt Disney
Mutemo wekutumwa wekambani yeWalt Disney inozivikanwa seimwe yezvakanakisisa muhurumende yeAmerica nekuti ndiyo simba rinotungamirira kubudirira kweimwe yemhando huru dzeAmerica.
Wells Fargo
Sezvo zvingatarisirwa kune mamwe masangano ezvemari, mutemo wekutumwa we Wells Fargo Bank ndeyekuti uwane kutonga kwezvinhu zvakawanda zvakadai sekukwanisa, basa rinogona kubva kubva kune zvakakosha kune vatengi vanobva kune equation.
Wendy's
Nhaka yekubudirira yakagadzirwa naDave Thomas inoraramira ichirarama neumishinari, maonero uye maitiro anosikwa naiye akatanga nheyo.
Western Sizzlin
Iyo yakasununguka, yakashamwaridzana, inoshandiswa mumhuri inotungamirirwa nemamishinari eWest Sizzlin inogadzirisa inzwi reWest Sizzlin yekudya chiitiko.
Whole Foods
Ne Motto, Mission Statement, Core Values, uye Quality Standards zvakanatsanangurwa zvakajeka, Whole Foods, hapana mubvunzo pamusoro pevashandi vekuti Whole Foods vanoda kuumba uye kuti vashandi vayo vanotarisirwa kuiita sei.
Zappos.com
Mutemo wekutumwa weZappos.com Mutengesi weInternet hausi wezvinhu zvinotengeswa pawebsite yekutengesa, uye zvose pamusoro pevatengi vanotenga izvo zvigadzirwa.
Zumiez
Zumiez anoramba akaisa pfungwa pamushandi wekugadzirisa kushanda kwevatengi kuburikidza nekugara zvakaganhurana nemishandira yekuita izvo vamwe vanongorota chete.