Auction vs. Fixed-Price: Mungasarudza sei eBay Listing Format

Apo eBay yakatanga zvakare mugore ra1996, huwandu humwe chete hwaive huripo hwaive hutsva. Nzvimbo iyi yakashandurwa nekufamba kwenguva, uye nhasi minesa haisi iyo nzira yakanakisisa yekutengesa zvinhu pa eBay. Sezvo nguva ichienderera mberi, eBay iri kuenderera mberi kune imwe yekutengesa rudzi rwemafaira, ichikwikwidzana zvikuru neAmazone nokuda kwebhizimisi. eBay inowanzo "kutenga ikozvino" site, inoderedza kutumira kusina, uye yakawedzera eBay Money Back Guarantee kukwikwidzana neAmerica's liberal return policy.

Kukanganiswa kweNyuchi

Nhave dzakafa paBay. Kunze kwekuti iwe uri kutengesa zvisinganyanyi kukosha kana zvakanyanya kutenga chinhu, kana chimwe chinhu chisina kuwanda sechiitiko chekitikiti, zvishandiso hazvishande sezvazvaimboita. Chimwe chikonzero chirevo chekukurumidza kwevatengi. Havadi kumirira kwemazuva manomwe kuti vashandise kuguma. Vatengi vangave vachida chinhu ichocho uye kana vasingakwanisi kuitora paBay nokukurumidza, vachaenda kuAmazon uye vanozvitenga neHarare membership uye nemazuva maviri anoendeswa. Zvimwe zvimwe zvikonzero zvekutengeserana hazvisi pfungwa yakanaka paBay:

Kusava nekunyoresa paGoogle kune rimwe dambudziko rekutengeswa. Kune vatengesi vanomhanya eBay yavo yekutengesa sezvitinha uye matope, vane zvose zvavanotengesa kutengesa nguva yose, kuisa mazita paGoogle chinhu chakanaka. Asi, mabhizimisi haararami kwenguva yakakwana yekunyoresa paGoogle kuti zviitike. Auctions run in durations 3, 5, 7, kana 10 days. Zvinowanzotora mazuva makumi matatu kuti chimwe chinhu chinotanga kuratidza paGoogle.

Kuonekwa zvishoma. Munhu akakodzera angasaona chinhu chiri mukati me 3-, 5-, 7-, kana 10-day auction timeframe. Kana mutengi aizotenga pane chimwe chinhu haasi paIndaneti nekuda kwekufamba kana chimwe chikonzero, haagoni kukwereta pane chinhu. Nheve haifaniri kusvika kuvanhu vakawanda seyoyo yakagadzirirwa mutengo inowanikwa kwenguva yakareba.

Funga nezvazvo nenzira iyi: Mutengesi haafaniri kuisa chimwe chinhu pachifuro kwemazuva manomwe chete. Inowanzotarapo kwemwedzi nenguva. Izvozvo zvinokanganisa chinhu chinotengesa zvakanyanya kuwedzerwa kana nguva yerongwa iri yakareba.

Kutadza kwekugadzirisa. Nyoka dzinofanira kutarisirwa. Kana chimwe chinhu chisingawanikwi, mutengesi anofanira kusarudza zvokuita nayo. Siya iyo pas unsold item folder, re-nyora, kana kuirega. Kunyange zvazvo kune mamwe maitiro ekugadzirisa maitiro ekugadzirisa zvinyorwa, ivo vanowanzoswededza nguva yekugadzirisa.

Slow Payment. Auction vatengi vanogona kutora nguva yavo yekubhadhara, kusvika mazuva mana. Izvi zvinotyisa asi chikamu chetsika. Uye kana vanotenga vachipa zvinhu zvakawanda kubva kune mutengesi mumwe chete uye vanoda chikwereti chakabatanidza, mutengesi anofanira kumirira kusvikira zvose zvishandiso zvapera kutumira iyo invoice kumutengesi kubhadhara kwekupedzisira.

Kubatsirwa kweFixed Price Listings

Fixed price listings zvakafanana ne-in-stock retail item that can be bought immediately, shipped quickly, and there is no price haggling. Iyi sarudzo inokwezva kune vatengi nekuda kwekukurumidza kwekutakura, uye kunokwezva kune vatengesi nekuda kwezvikonzero izvi:

Zvimwe zvokugadzira. Fixed price listings yakafanana nekugadzirisa pane imwe nguva yekutengesa. Zvose zvinotengeswa chero nguva.

Apo mutengesi ane bhishopu yeBay, vanogona kushandisa chinhu chinonzi Good Til Canceled, GTC. NeGTC, zvinhu zvinongororwa zvinyorwa mazuva ose makumi matatu. Izvi zvinoita kuti kugadzirisa dhaka kuwedzere kushandiswa. Zvinyorwa zvinogona kuenzaniswa neBurk Editor kuitira kuti kuchinja kwepasi rose kune zvinyorwa zviri nyore uye zvinokurumidza.

Best Offer Feature. Nekunyoreswa kwekutengesa mutengo, vatengesi vanogona kuita kuti Best Offer Feature kuitira kuti vatengi vawane mvumo yekutengesa kwevatengesi. Mutengesi ane huzere hwakazara kugamuchira, kumira, kana kukonzera kupa. Chipo chakanakisisa chinopa simba vatengi kutanga kukurukura nemutengesi uye kutaurirana.

Markdown Manager. Izvi zvinopa vatengesi kukwanisa kutengesa kutengesa. Vatengesi vanogona kuisa pasi zvinhu zviri mumutambo kana kuti neshoko rinokosha nemumwe muzana. Markdown Meneja anogona kugona 200 mazita panguva.

Kutsiva Pakarepo. Kwete-Kubhadhara mabhidhiyo ndiyo inonyanya kuwanda nemashamba.

Fixed Price uye GTC inogona kusanganisira iyo pakarepo kubhadhara chinhu. Mutengi anogona kuvhara pakutenga Buy It Now, asi chinhu chichagara chiripo kuti mumwe munhu atenge kusvikira abhadhara. Kana iyo inotengesa kuGood Offer, iyo yekubhadhara ikozvino yakabva.

Yakarongwa naSuzanne A. Wells musi waAugust 31, 2017.