Dzidza Kubatsira uye Kuda Kwekutenga MuDunkin 'Donuts Franchise

Muna 1946, muzvinabhizimisi William Rosenberg akagadzira kambani yaiendesa kudya uye inotyisa kune vashandi vekufekitari muBoston uye yainzi iyo Industrial Luncheon Services. Paaitengesa zvokudya mumafekitari uye pazvivako zvekuvaka, Rosenberg akaona kuti zvinhu zviviri zvakakurumbira zvaaitengesa zuva roga roga zvaiva kofi uye donuts.

Aine chokwadi chokuti aigona kuita mari yakawanda achifunga nezvezvinhu zviviri izvi, akavhara Industrial Luncheon Services muna 1948 ndokuzarura dhipatimendi rekushandisa muQuincy, Massachusetts yakadana Open Kettle.

The First Store

Gore mushure mekuzarura dhipatimendi rake rekupa, Rosenberg akachinja zita rayo kuti Kettle Donuts, asati achinjira kuDunkin 'Donuts gore rakatevera. Pashure pokureruka, kukura kwakasimba, kunyanya kuburikidza nekutsvaga, Dunkin 'yakakura kusvika kunzvimbo zana muna 1963, apo mwanakomana waWilliam Robert akakunda hutungamiri hwekambani, kwaakagara kwemakore 35 anotevera.

Mazuva ano, kune Dukato dzinopfuura 11,300 dzinonzi Donkin munyika yose dziri munyika dzinopfuura 36, ​​kushumira chete kofi nemhando dzakasiyana-siyana dze donuts, asiwo girels, zvakagadzirwa, sandwiches, uye kuwedzera kwezvinwiwa zvinopisa uye zvinotonhora.

MuUnited States chete, kune zvivako zvinodarika 8 400 zveDunkin 'Donuts zviri mitsamba 36, ​​dzose franchises, pamwe nepamusoro penzvimbo dzinodarika mazana matatu nemazana matatu dzakapoteredzwa munyika. Dunkin 'Donuts kambani yemubereki, Dunkin' Brands Inc., uyewo anotengesa Baskin-Robbins, uye kambani yemubereki dzimwe nguva inobatanidza pfungwa mbiri idzi.

Mhemberero neZvinobatsira

Dunkin 'Donuts anopa mamwe emabhizimusi masayenzi ekusimbisa masimba ekusimbisa kubhadhara , kukura, kuvaka, nekudhinda. Dunkin 'Donuts ane unyanzvi hwakajeka mukupa mikana yekutsvaga kuburikidza nekupa rubatsiro runowanikwa kubva panzvimbo yekusarudza kuburikidza nekugadzirwa kwekugadzira kupa huripo huri hutsva hutsva hwokudzidzisa.

Mapoka emakambani ekurovedza uye ekutsigira anopa zvigadzirwa uye ruzivo rwehurumende dzinodiwa nehuwandu hwekutsigirwa huri "pakati pezvakanakisisa mubazi reku Quick Service Restaurant (QSR)." Dunkin 'Donuts inopa zvishandiso uye utungamiri waungatarisira kubva kune marudzi akawanda conglomerate. Dunkin 'Donuts inoti inyanzvi yehutano ndiyo yehutu-ye-inyanzvi uye inobatsira franchisees "inoshanda zvakanyatsonaka uye inodhura."

Nhamba yeDunkin 'Donuts Franchise yakawanda sei?

Mari yakawanda yemari. Dunkin 'yakakura ikava brand inonyatsozivikanwa pasi rose, uye saizvozvo zvipingamupinyi zvokupinda zvinenge zvakakwirira.

Mushure mokunge iwe uchitora chekuita kwako chekuongorora, kubhadhara chikwereti uye uchapupu hwezvinhu zvinotarisa, iwe uchafunga nezvekushingaira kwakakodzera uye kukura kwebhizinesi rebhizimisi rako. Iyi mukana webhizimisi unoda zvinhu zvakakosha, kusanganisira mari inokosha inosvika $ 250,000 uye kuwedzerwa kwe $ 125,000.

Kana uri kufunga nezvekushandira pamwe, Dunkin 'inoda kuti mumwe chete mubatidzi wega wega asangane nemari yepamusoro. Kuwedzerwa, mari yekutanga yefranchise iri $ 40,000 kusvika ku $ 90,000, uye kana iwe uchida mamwe mauniti, kambani inoda kuti iwe uwedzere paanotora mabhii mashanu panguva.

Chii Chinofanira Kufanana?

Vakawanda vanofunga nezvechigadzirwa chepamusoro, uye Dunkin 'Donuts mararamiro akazvisimbisa semhando yekufambisa kofi kumaketani anozivikanwa ekhofi.

Kunze kwekuti iwe usati wadzivisa matanho ose, mabhizimisi makuru, uye nzvimbo dzemataundi, iwe wakangodaro wakanzwa nezvazvo uye zvichida wakanakidzwa naDunkin 'Donuts yakagadzirwa nezvinhu nekofi.

Mumwe mubhadhari ane chiyero chakanaka chemari anogona kutora uyu mukundi. Kana iwe uchida kuita basa racho, iwe unenge usingadi kurasikirwa, uye kana iwe uchida ruoko nemamwe mari kuti utange, Dunkin 'Donuts ane ukama hukama hunogona kukubatsira kuwana mari.

The Pros

The Cons

Dunkin 'Donuts Franchise Information Summary