A Multi-Unit Franchise ndiyo imwe iyo iyo franchise inoshandisa uye inoshanda kudarika imwechete unit, tsika inowanikwa munzvimbo imwechete.
Multi-Unit Franchises & Franchisees
Kune Multi-Unit Franchisee, pane Chibvumirano Chekuvhura Munharaunda chinotsanangura nhamba yemakamuri iyo Multi-Unit Franchisee ichazarura, panguva ipi, uye munharaunda ipi. Ikozvino pane imwe sangano reFranchise pakati pe franchisor uye franchisee kumunhu mumwe nomumwe unovhurwa.
Kazhinji kune purogiramu kana nguva yakatarwa iyo imwe neimwe yega yega inofanira kuzarurirwa pasi peSikontidziro yeChina Developer.
Pane Multi-Unit Franchises Inozivikanwa?
Multi-Unit Franchise inzira yekutsvaga iyo yakawedzera pakuzivikanwa, kuwandisa, uye kupikisa mumakumi mashoma mashoma apfuura. Pasi pemuenzaniso uyu franchisor kazhinji inounza mahofisi makuru ekushandura nzvimbo imwe neimwe. Iyo franchisor pachayo inogona kunge iri munhu mumwechete kana vaviri - zvakadai semuenzaniso wekodzero weMumwe-Shanduro Franchisee - zvisinei, mumakumi mashoma emakore akapfuura, aya Multi-Unit Franchisors ave achiwanzova mazana makuru ehurumende dzavo. Zvizhinji zvekambani dzakadaro dzakasiyana-siyana zvakasiyana-siyana zvekodhi muzvikwata zvavo, uye dzinotakura mushure mutsva hwakasimba uye unyanzvi hweimba inokwanisa kushanda zvakajeka vanhu vazhinji kana kunyange mazana emazvimbo pasi pechikwata chechipiri.
Kunyange zvazvo kuve Multi-Unit Franchisee kunoda kuti iwe uwedzere huwandu hwekutsinhanisa, inopawo humwe hutsika uye huwandu hunotarisirwa huwandu hwekubudirira, sezvo franchisee isingatenderi panzvimbo imwe chete kuti ibudirire.
Ikoko kunewo mari yakachengetedzwa pamusana pekubudirira kwekuva nemba imwe yeimba kune nzvimbo dzakawanda. Uyezve, vafrancisor vanogara vachipa mari shoma uye madzimambo emadhora e Multi-Unit Franchisees kuti avanyengere kuti vashandise pane imwe yepamusoro madhora mari pakutanga. Semuenzaniso, vazhinji vanofambisa mari vachatsvaga Multi-Unit Franchisee kubhadhara chikamu chokutanga chemari yekubhadhara panzvimbo imwe neimwe inofanira kuvhurwa sezvinotsanangurwa muchibvumirano.
Izvi zvinogona kuonekwa sezviri kufanana nedhipatimendi, asi chaizvoizvo mari inobhadharwa kuchengetedza nzvimbo dzinotarisira nzvimbo dziri mumusika munguva yeiyo nguva yekusimudza.
Pros uye Cons yekuva Multi-Unit Franchisee
Kuzivikanwa uye simba re Multi-Unit Franchisees rakaona kukura kwekujekesa mumakore achangopfuura. Zvizhinji zvehurukuro dzakakura zvikuru dzehurumende dzinotungamirirwa nenhamba shomanana ye Multi-Unit Franchisees. Izvi zvinobvumira avo vanokwidza mari kuti vashandise simba rakawanda remasimba mumaitiro avo. Iyo inogonawo kupa hutano hunoshamisa hwekugadzikana kwehurumende yehurumende. Kunze kwekugadzirisa kwekushandisa imwe franchisee kune mabhuku akawanda, franchisor zvakare inokwanisa kuramba ichiwedzera marimi avo nekupa nzvimbo itsva uye nzvimbo kune vane ruzivo ruzivo avo vanotova nekodhi rekodzero yekubudirira.
Uyezve, kana rimwechete rimwechete kana kunyange zvikwata zvakawanda zviri kurwisana pasi pekutonga kwe franchisee isina kunaka, iripo Multi-Unit Franchisees inowanzotanga kutora nzvimbo idzodzo, ichivimba kuti ruzivo rwavo uye ruzivo-runokwanisa sei kuchinja iyo nzvimbo dzakapoteredza kunobatsira.
Kune chikamu chikuru, izvi zvakagadziridzwa Multi-Unit Franchisee Corporations zvinonyanya kushamisika pamusoro pezvinhu zvavanotenga.
Hazviwanzoiti kuti vachazoisa mune imwe nyika inotanga kubuda franchise system iyo isati iine yakagadzirwa uye yakabudirira nhoroondo yekushanda uye kutsigirwa. Nokuda kwechikonzero ichi, vazhinji vanofambisa mapurisa vanozotanga kukura kwavo neChina-Unit Franchisees vasati vava kukwanisa kupa chikwata chinokwikwidza uye chakakosha kune vatambi vakawanda mu Multi-Unit area. VaFranchisor havafanire kuunza aya makuru aya-Multi-Unit Franchisee masangano kusvikira maitiro avo akavandudzika uye asingagumi. Kazhinji kacho mutori wenyika achawana mukana mumwechete wekuratidza hurumende iyi kuti mararamiro avo uye rutsigiro rwavo kusvika kune zvavanotarisirwa, uye kana icho chichinyangarika, zvingava zvakaoma kupora.
Iboka rekusungirirwa Multi-Unit Franchisees, richiri kuwedzera simba, richiri rakati rashoma uye rakasununguka.
Zvinogona kuva zvakaoma kuwana bhenekeri yako pamberi pavo, uye kunyange zvakaoma kuti uite kuti kunyatsoongorora tsvaga yako. Mukana mukuru wekuita kuti vanhu vemunharaunda iyi vazive nezvechinhu chako ndechekuratidzira pa Multi Unit Franchising Conference yakaiswa uye yakabudiswa naFranchise Media Update uye Franchising.com imwe nguva muRas Vegas.