Franchises

Zvaunoda Kuziva NezveFranchise

Kune dzimwe nzira dzakasiyana-siyana kune bhizinesi rega, kusanganisira kutarisa bhizimisi idzva, kutenga bhizinesi riripo, nekutenga franchise. Haasi vose vanoda kuti iwe uwane pfungwa yebhizimisi yakasiyana. Vatengi vebhizimisi vanofarira pfungwa yekutenga bhizinesi iro rave rave rakataridzirwa marita zita. Kana iwe uchinzwa kushambadzira kwebhizimisi asi hazvidi kuti ude kutanga bhizinesi rako pachako kubva pakutanga, saka kutenga chibhadharo inogona kunge iri yakanakisisa sarudzo kwauri.

Hezvino izvo zvaunoda kuziva apo iwe unotanga kufamba pasi munzira yekuva franchisee.

Chii chinonzi Franchise?

A franchise ibhizimisi rinopa mukana wekuti vanhu vave nega uye vashandire nzvimbo imwechete (kana nzvimbo dzakasiyana) dzebhizinesi kuburikidza nechibvumirano chebvumirano. Chibvumirano chebvumirano chinoda kuti iwe, franchisee, ubhadhara mari yepamusoro yekubhadhara mari inoshandiswa kushandiswa kwezita rechirongwa chechiremba, marimiro, maitiro ekushandisa, zvinhu zvekutengesa, kuwanika kwezvinhu zvakaratidzwa uye mabasa, uye kazhinji nzvimbo inoshandiswa. Dzimwe franchise dzinogona kuve dzinozivikanwa kwauri dzinosanganisira McDonalds, Subway, Molly Maid uye Anytime Fitness.

MuUnited States, reisensi yebhizimisi inofungidzirwa kuti inotengesa apo franchisee inobatanidzwa zvakanyanya nechitarisiko chechifranchi; iyo franchisee inobhadhara mubhadharo wekushandisa iyo brand; uye franchisor ine humwe hutungamiri uye inopa rubatsiro mune bhizinesi rer franchisee.

Inobatsira uye Kutenga kwekutenga Franchise

Kutenga franchise haisi chisarudzo chinofanira kutorwa zvishoma.

Pane zvakawanda zvinowedzera uye zvigadziriswa kumusarudzo, uye zvinokosha kuti iwe uone zvinhu zvose zvekutengesa mari usati wapinda mukati. Heano zvimwe zvezvinhu zvakanyanya pane zvakakosha korombo:

• Iwe unowana ruzivo rwezvirongwa zvekupupurirwa zvinopupurirwa. Izvi zvinosanganisira makombiyuta, hurongwa hwemari, masangano ekutengeserana, maitiro ekutsigira, uye mamwe marudzi ose ehurongwa uchatora franchise yako uye inoshanda.
• Iko kune ikozvino yakasimbiswa vateereri. Icho ndicho chikuru chinowanikwa pakati pese franchises. Pasina vatengi vangavepo, hapangadai kuine mubhadharo.
• Kurovedza kunowanzowanikwa. Kana iwe uine ruzivo rwekubata bhizinesi, kana kutengesa zvishandiso uye mazano anoshanda kune franchise yako, kudzidziswa kubva ku franchisor kunogona kuwanikwa.

• Iwe uchange uri muridzi webhizimisi. Kunyangwe iwe uri kutenga muchikwereti uye uchibvumirana kutevera kutungamira kwaFranchisor, iwe uchave uchive muridzi webhizimisi rako pachako.
• Kune ngozi shoma. Kutenga franchise zvinoreva kutenga bhizimusi iro rave raenda kuburikidza nematambudziko ekutanga kutambisa uye rakabudirira kuchiita kuti rive rakabudirira.

Pano rumwe rutivi rwemari ndeyavo. Heano mamwe maitiro asina kunaka ekutenga chikwereti chaunofanira kufungisisa:

• Mari yekubhadhara inogona kuva yakakosha. Mari yekutanga inotarisirwa inotenderera kune rudzi rwechirwere, asi inogona kuwedzera kusvika kune imwe saka zvingatora kutanga bhizimusi rako pachako.
• Kunewo mari inopfuurira. Mukuwedzera kune yako yekutanga-kutengesa, zvibvumirano zvakawanda zvekutengesa zvinodawo kuti iwe ubhadhara mwedzi pamwedzi mari yebhadharo.
• Bhizimisi rako rinotamira pane franchisor. Kana chisi chinonzi franchisor chinosangana nematambudziko sekusazivisa kusina kunaka kana mukurumbira kunokanganisa, franchise yako yemunharaunda ichasangana nematambudziko akafanana.
• Iwe uchange uine mukana muduku wekugadzira. Paunotenga chikwereti, unobvumirana kutevera mitemo yese yesangano iyo franchisor ine chikwata, zvigadzirwa nemashandiro, kutengesa nezvimwe.

• Hakuchina kuvimbisa. Kungofanana nehuwandu hwemabhizimisi, hapana chivimbo chokuti iwe uchabudirira. Saka kunyange zvazvo njodzi inoderedzwa, kune ngozi.

Iva nechokwadi chokuti iwe unotora nguva yekufungisisa izvi uye zvimwe zvinowedzera nehana pamberi pokusarudza kutenga chikwereti. Inogonawo kuva yakakosha kutaura nemudzimai wepamberi yekudzidzira kuti anzive kuti chii chaicho chakaitika zuva nezuva. Zvakanaka, iwe uchakwanisa kusvika kune imwe franchisee yehurukuro yaunenge uchitarisa, asi kutaura kune ani zvake ane chero ipi zvayo yekubhadharira kunogona kuva rubatsiro rukuru pakunzwisisa zvinotora kuti zvibudirire.

Kunzwisisa Zvibvumirano zveFranchise

Franchise zvibvumirano zvinogona kuva mamwe magwaro anonyanya kuoma mune zvemabhizimisi. Chibvumirano chega roga chekutsvaga chibharo chinofanira kubatana neFeral Trade Commission yaFranchise Rule. Iyo Franchise Rule inoda kuti vafambisi vehurumende vape ruzivo rwese ruzivo rwekutsvaga ruzivo rwekuda kuongorora njodzi nemabatsiro ekutenga chikwereti, kusanganisira chidziro chekuzarura nemashoko pamusoro pekutsvaga, mahofisi avo, uye mamwe mafranchise.

Kubva ipapo, zvikamu zvechibvumirano chekubhadhara zvinogona kusiyana asi zvimwe zveumwe ruzivo wauchawana mune zvizhinji zvibvumirano zvinosanganisira: izwi rechibvumirano, ruzivo pamusoro pemari yekubhadhara uye madzimambo emari, nharaunda kana nzvimbo yakasiyana yaunoshandisa , kurovedza uye kutsigirwa kuchagoverwa ne-franchisor, maitiro ekushandiswa kwebhizimusi, kodzero dzekuvandudza uye kubhadhara kodzero.

Zvakakosha kunyora rubatsiro rwepamutemo kubva kune gweta paunenge uchiongorora chibvumirano chekutengesa, kunyanya kana uri mutsva kune izvi. Tsvaga gweta ane franchise ane ruzivo rwekuona kuti iwe uine zvigaro zvako zvose zvakavharwa.

Mari dzinosangana nekutenga Franchise

Kutenga franchise kunogona kuva chinhu chinodhura zvikuru. Kunyange zvazvo zvakanyanya kutenga mari yekubhadhara zvinogona kusiyana, zvimwe zvezvinhu zvaunogona kutarisira zvinosanganisira:

• Mutengo weFranchise: Mari yekubhadhara inogona kuva kubva kune $ 10 000 kusvika kune $ 100,000, zvichienderana nerudzi rwekutengesa iwe uri kutenga.
• Nhepfenyuro yemadhora: VaFranchisor vazhinji vanoda kuti iwe ubhadhara kuenderera mberi kwemari yekubhadhara mari yepamwedzi mune zvimwe zvekubhadhara mari.

• Mari yepamusoro: Mari yemitemo uye yekubhadhara mari inogona kuwedzera nokukurumidza, kunyanya muzvikamu zvekutanga zvekutsvaga sezvo iwe uchiongorora chibvumirano chechirongwa.
• Real estate inoshandiswa: Chibvumirano chako chekutora chikwereti chinogona kusanganisira rehair property, asi kana iwe usingadi kuisa mari yega kuti uwane nzvimbo yebhizimisi nzvimbo.
• Kutanga-up mari: Iwe unogona kutenga zvigadzirwa, kuverenga, zvishandiso, fenicha, kutengeswa kwekutengesa nezvimwe kuitira kuti uwane franchise yako uye inoshanda.

Nzira Yokuwana Nayo Franchise Mikana

Kune mahotera mazhinji emikana iwe zvichida watoziva nezvazvo, asi mutauro wakanakisisa iwe unogona kunge usingave uri zita guru pane zita uko. Haisi chete kuti nyika huru yehurumende inowedzera mari yakawanda kutenga, asi inogonawo kuva yakaoma kuwana nekuti inogona kunge isina nzvimbo dzakawanda dziripo.

Nzira yakanakisisa yokuwana nayo franchise yakakodzera ndeyokushandisa zvinyorwa zvefranchise nedzimwe zvishandiso zvinokubvumira kutsvaga nemitemo chaiyo, yakadai sokubhadhara mari yekubhadhara, rudzi rwebhizimisi, nzvimbo, nezvimwewo. Mawebhusayithi mana nzvimbo dzakanaka kutanga: Entrepreneur Franchise 500, Franchising.com Directory, America's Best Franchises, uye Franchise Gator.

Mibvunzo Yekubvunza Kana Kuongorora Franchise

Kana wangofunga nezvezvinhu zvose zvekutenga chikwereti uye wakawana mukana wakakodzera iwe, iva nechokwadi chokuti iwe unotora nguva yekuita nekushingaira kwakakwana kuitira kuti ugone kuita chisarudzo chakanaka pamusoro pekufambira mberi. Mibvunzo yaunofanira kuibvunza inosanganisira:

• Ndezvipi zvinotengeswa zviripo, zvinowanikwa kupi, uye chii chinowanikwa purogiramu yenharaunda?
• Ndeipi mari yekubhadhara? Chii chinotengeswa mari?
• Pane mari yekuwana mari iripo here?
• Pavhareji, zvinotora nguva yakareba sei kuti uwane purofiti? Chii chingawanikwa?
• Chii chiri kukwikwidza?
• Ndeupi rudzi rwekudzidziswa uye kutsigirwa kuripo?

Kungofanana nebhizimusi chero ripi zvaro, kubudirira kwekutengesa kunoenderana nekutyaira, kutsunga nekutsaurira kwebhizimisi webhizimisi. Zviri kwauri kuti usarudze mukana wekutsvaga mukana uye kushandisa maitiro uye rutsigiro rwakapiwa ne franchisor kuti ibudirire sezvaunogona napo mukutsvaga kwako. Kana iwe uchiri mufense pamusoro pokuenda kunzira yekutsvaga, rongai urongwa urwu rwezvikonzero gumi zvepamusoro zvekutenga franchise uye kuongorora zvishandiso zvekutengesa zvakapiwa neBusiness Business Administration.