# 1: Kubvumira tarisiro kutungamirira kutengesa. Nzira yakanakisisa yekudzora kutengesa kwekutengesa ndeyokubvunza mibvunzo. Iyi ndiyo nzira yakanakisisa yekudzidza kana kwete kana chigadzirwa chako kana basa rinosangana nezvido zvetariro yako.
Mibvunzo yehutano iyo inofumura nyaya dzakananga, matambudziko kana zvinangwa zvekambani zvakakosha pakubatsira iwe kuzvisimbisa iwe seyanzvi.
# 2: Kwete kupedzisa tsvakurudzo yekusangana kwekutanga. Pashure pemavhiki akawanda ekutumira maziso, ini pakupedzisira ndakabatana nemafungiro angu uye ndakaronga musangano. Zvinosuruvarisa, ndakapinda mumusangano ndisati ndatsvaga kambani. Panzvimbo pokuratidza mhinduro kune dambudziko riripo, ndakapedza musangano wose kudzidza ruzivo rwakakosha, urwo kune vatevedzeri vakuru, inoparadza zvachose nguva yavo. Iyi nzira ndeimwe yezvinowanzoshambadzira kutengesa. Isa nguva yekudzidza nezvetariro yako usati waidza uye usati waedza kuronga musangano.
# 3: Kutaura zvakawanda. Vanhu vakawanda vanotengesa vanotaura zvakawanda panguva yekubatana kwekutengesa. Vanofunga nezvechigadzirwa chavo, zvayo, basa ravo nezvakadaro. Apo ini ndakatanga kutenga chikafu kumba kwangu ndinorangarira kutaura kune munhu akatengesa akandiudza kuti akanga ari nguva yakareba sei mubhizinesi, kuti akanga akachenjera sei, kuti ma carpets ake akanaka sei, nezvimwewo.
Asi nhaurirano iyi haina kuita kuti ndive nechokwadi chokuti ndinofanira kutenga kubva kwaari. Pane kudaro, ndakasiya muchitoro ndichifunga kuti haana hanya nezvinhu zvandaida.
Shamwari yangu iri mubhizimisi rekuparidzira uye kazhinji inotaura kune tarisiro avo vanotanga kukumbira kubhadharwa. Panzvimbo pokutaura zvakanyanya pamusoro pechiitiko chechikwata chechikwata uye chikwata, anowana mukana wevatengi achitaura nezvebhizimisi rake.
Nokuita izvi anogona kukwanisa nzira yakanakisisa yekutarisira iyo.
# 4: kupa ruzivo ruzivo rwusinganzwisisiki. Pandakazoshanda munyika yekushamwaridzana ndakapiwa mharidzo dzisingagoni kuwanda apo mutengesi akagovana ruzivo rwakanga rusina basa kwandiri. Handina hanya nezveshumiro yako yezvemari kana kuti vatengi vako varipi. Shandisa zvakanakisisa mharidzo yako nekundiudza kuti ndichabatsirwa sei nechigadzirwa chako kana basa kusvikira ndakaziva kuti chigadzirwa chako kana basa rinoenderana sei nemamiriro angu chaiwo.
# 5: Kwete kugadzirira. Ndinoyeuka ndichidana tariro inotarisira kugamuchira izwi rake mail. Izvozvo zvaireva kuti ndakanga ndisina kugadzirira zvachose paakapindura iye anozviti iye. Panzvimbo pokumubvunza mibvunzo yakakosha yemibvunzo ndakangopindura mibvunzo yake, ndichimubvumira kutonga kutengesa. Zvinosuruvarisa, ini handina kufambira mberi chero kupfuura kudana kwokutanga.
Paunoita fodya kana kuenda kumusangano une tarisiro zvakakosha kuti iwe wakagadzirira. Izvi zvinoreva kuva nemashoko ose akakodzera pamunwe wako unosanganisira; mitengo, zvipupuriro, samples, uye runyora rwemibvunzo yaunoda kubvunza. Ndinokurudzira kugadzira chinyorwa chemashoko anokosha aunoda uye kuongorora urongwa urwu usati waita foni yako.
Iwe une mukana chaiwo wekuita maonero makuru ekutanga uye iwe haugone kuzviita kana iwe usingagadziri.
# 6: Kurega kubvunza kutengesa. Ndinoyeuka mumwe mubatanidzwa mune rimwe remasangano angu akaratidza kufarira mubhuku rangu. Ndakamuudza kuti atarise kuburikidza nazvo asi pasina nguva ndakakumbira kutengesa. Gare gare, ndakamunzwa achitaura maonero aya kune vamwe vatori vechikamu purogiramu.
Kana iwe uchitengesa chigadzirwa kana basa, une basa rekukumbira mutengi kuzvipira, kunyanya kana wakaisa nguva yekuongorora zvavanoda uye kuziva kuti chigadzirwa chako kana basa rinogadzirisa dambudziko. Vanhu vazhinji vari kushushikana nekuuya sepushy asi chero bedzi iwe uchikumbira kutengeswa nenzira isingatyisidzi, nekutenda, vanhu vanowanzopindura zvakanaka.
Sales Mistake # 7: Kukundikana kutarisira.
Ichi ndicho chimwe chezvinhu zvakajairika zvikanganiso zvakazvimirira bhizinesi kuita. Apo bhizimisi rakanaka, vanhu vazhinji vanomira kutarisira, vachifunga kuti kupera kwebhizimisi kuchaenderera mberi. Zvisinei, vatengesi vanobudirira zvikuru vanotarisira nguva yose. Vanoronga nguva yekufungidzira mumagariro avo vhiki rese.
Kunyange iyo nyanzvi yekutengesa yakawanda yakaita zvikanganiso nguva nenguva. Dzivisa izvi zvinopesana uye uwedzere mikana yekuvhara kutengesa.
Kuti uwane mamwe mashoko pamusoro pekutengesa uye kutengesa ona:
Kunyora Hurongwa Hwekutengeserana
Nzira Yekugadzira Sales and Marketing Strategy
Zvinodhura uye zveMushambadziri Mazano
Small Business Marketing