Logo design - tagline tips for effective branding
Wati wambozvibvunza here kuti nei bhizimisi bhizimisi richiwedzera kunyanya kupfuura iwe? Mhinduro yacho inogona kunge ine chokuita nezvinhu zvinoita bhizinesi rako risingakanganwiki, rakadai sebhizimusi guru rebhizimusi. Uye izvi zvine chokuita nekwereti .
Chii chinonzi branding?
Asi chaizvoizvo chii chinonzi branding, zvakadaro? Funga nezvekushambadzira sekufananidza izvo kambani inenge iri yose mupfungwa dzevatengi vayo . Kuburitsa kwakanaka kunoparadzanisa zvigadzirwa zvako uye mazano nenzira yakanaka iyo inonyatsopindira mupfungwa dzevangada kutenga-zvichiita kuti kuwedzerwa kutengesa .
Ngatiti uri kugadzirira kuenderera mberi pane imwe nguva yeMugovera mambakwedza, uchifunga nezvekutengesa kunoda kutengwa, iyo yekuchenesa yakaoma inofanira kutorwa, uye mapeji anofanirwa kusvika kumahofisi masikati masikati. Rwendo rwokuenda kuhofisi yekupositi rinoyeuchidza iwe kuti zuva rekuberekwa kwamainini vako raunoda ndiro Chitatu chinotevera. Iwe unoda kuwedzera kutenga uye kutumira kadhi rekuzvarwa kune yako pane zvinhu zvekuita. Pasina kukanganisa kwekanguva, iwe unonyatsoziva chipi chekadhi yekadhi yaunotenga: Hallmark. Sei waifunga Hallmark?
Mhinduro yemubvunzo iwoyo ine zvinhu zvose zvinoenderana neHarkmark's branding uye zvinhu zviviri zvakakosha zveiyo branding ndeyokuti:
- chinyorwa chinogadzirwa zvakanaka, chiri nyore kuverenga uye chisingakanganwiki;
- mufananidzo mukuru.
Kufunga kuti iwe pachako chigadzirwa chakanaka, zvose zvinouya pasi kumufananidzo. Chimiro chekugadzira chingaita chikamu chikuru mufananidzo iwoyo. Asi ndezvipi zvimwe zvinhu zvinokosha zvokufunga?
Icho chinhu chinokosha chekutanga chekugadzira; denga chikwangwani chikuru.
Iwe wakapa zvakanyanya zita rako rekambani uye uchitenda rinotaura kuti ndiwe ani uye chii chaunoita .
Hukuru! Iyezvino unofanirwa kuvhara mufananidzo wakajeka wakakomberedza zita iroro kuti ugadzire chikamu chemuzinda wekutengesa pfuma yako mupfungwa dzako. Izvo chaizvoizvo icho chikuru chinyorwa chinogona kuita.
8 Logo Design Tips
Ramba uchiyeuka kuti simba rakagadzirwa nekodhi:
- ane chimiro chakasimba, chakanyatsonaka pasina zvishoma zvishoma zvinosanganisa kutarisa kwaro;
- rakasiyana uye rakashinga mukugadzirwa, zvichiita kuti zvive nyore kuona pane zviso;
- ine mifananidzo yakajeka iyo inotaridzika yakakodzera bhizinesi rako;
- inoshanda zvakanaka nezita rako rekambani;
- iri kuitwa mu nyore nyore kuverenga font;
- anotaura nezvebhizimisi rako zvakajeka;
- rinotaridzika zvakanaka mumasikati nemachena, pamwe chete nemuvara; and
- rinotarisa rakanaka pane peji yewebhu uye pakadhindwa (pamakadhi emabhizimisi kana pamagetsi)
Hallmark's inokanganwa korona logo ndeimwe yezvikonzero izvo Hallmark inouya mupfungwa mupfungwa zvakanyanya apo iwe unoda kutenga kadhi kakwaziso. Iyo iri nyore, yakashinga, inotaridzika yakanaka mune rumwe ruvara kana yakasviba nemuchena, uye inotarisa hutano hunodiwa kuti chimwe chinhu chigadziriswe nechiratidzo, saka chinoshanda zvakanaka nezita rekambani.
Kunyange zvazvo chimiro chacho chingave chisingatauri maitiro ebhizimisi iyo yakatanga kusikwa, zviri pachena iye zvino!
Chinhu chechipiri chinokosha chekuisa mari; Itai kuti pave nemakakatani akasiyana-siyana.
Mutsara wematatu ndeyekutatu kusvika kune manomwe-shoko rinotenderera rinotenderera logo yako. Inoratidzira zvikomborero zvekambani yako uye / kana zvaunoda kuti vatengi vako vayeuke nezvekushanda newe. Funga nezvazvo semashoko aunoda kuramba uchifunga pane zvaunotarisa mutengi wepfungwa pamusoro pako uye zvaunofanira kupa.
Matikiti makuru anoita seasina kusikwa akasika nokuti anongoratidzika achiyerera.
Muzvokwadi, kusika nekuchenesa imwe kunotora nguva, kufanana nekugadzira chikwangwani chikuru. Zvakanakira kutora nguva yekugadzira mutsara mukuru unenge ne tag tag's stickiness. Mifananidzo yakakura yakanamatira mupfungwa yako.
IHormarkmark inoteerera, "Kana iwe unotarisira zvakakwana kutumira zvakanakisisa," inokumbira kuchido chevanhu kuti chionekwe sekunakidzwa kwakanaka uye kuonga kwehupfumi. Kana makadhi ekukwazisa ari chinhu chakanaka, ipapo Hallmark akawana nzira yekuzvitsaura pachayo sechisarudzo chehutano.
Imwe yeHalkmark yakatangwa neJC Hall, saka zita rokuti Hallmark yaiva yechisikigo. Yakanga iriwo yakanakisisa kubva pane maonero ekutengeserana. Mahombekombe ave achishandiswa kwemazana emakore sechitema kuti aratidze kunaka, kuchena, uye kutendeseka. Pane imwe nzira iri nani yekubatanidza mufananidzo wehutano kune chigadzirwa? Mutsetse unoteterera pamifananidzo iyoyo zvakanaka nemashoko anonamatira mupfungwa uye anoratidza kunaka kunonaka.
Kuumba chikwangwani chakakura uye zvakasiyana-siyana mumatepekiti zvakakosha pakusika chiratidzo chinopa mufananidzo wakakwana wekambani yako. Zvakakosha kushandisa nguva uye mari yekuumba iyo logo uye tagline izvo zvisingakanganwiki kuti zvipe kambani yako iri muhombekombe yepachikwata mumafungiro evatengi vako - mufananidzo unovasiya vachifunga iwe chete.