Your Store Store Inogona Kubatsirwa kubva kuROP Ads mu Local Newspaper
Chii chinonzi ROP Ad?
Nhau yekutengesa inowanzosarudzwa pamabhizimisi maduku ekutengesa nokuti inoshandiswa mumisika yako yekumba uye inogona kuunza vatengi vatsva. Izvo, zvakadaro, izere nemashoko akawanda akaoma, mamiriro, uye zvisarudzo.
ROP nderimwe remashoko anowanzoenderana nemamwe mauri kumhanya. Kumhanya kwepapepa (kana kumhanya kwepachipiri ) kunozivikanwa nekuti iri pakati pemadhora ekuderera mune zvepepanhau. Nyaya yekutengeswa kwemadiresi inotarisa paROP pricing.
Zano: Kutengeswa kweTV kunoshandisa nzira yakadaro inonzi run of schedule or run of station.
Chirongwa cheROP chinobvumira mupepeti kana muparidzi kuti agadzire matanho apo vanokodzera zvakanakisisa mune iyo shanduro yemapepa. Vatengesi vanopiwa mikana yehukuru hwezvavanoda uye sezvavanoronga pepa, vashanduri vanoshandisa mazano avo pane zviziviso zvinowanikwa kupi.
ROP zvikwangwani zvinogona kuonekwa mune chero chikamu chepepanhau, kunze kwezvakaiswa pasi.
Ndezvipi Zvibatsiro zveZviso zveROP?
Mapepanhau kutengesa haasi akadhura, asi mapikicha eROP anogona kukuwanisa kugadzirisa zviri nani, uye izvi ndizvo zvakakosha.
Kukumbira kuti mvumo yako iende mune chimwe chikamu chakakukweretesa mutengo wepamutengo - dzimwe nguva kusvika 25% zvakare - uye hapana chivimbo chokuti ichakwanisa kumhanya ipapo.
Kazhinji mapepa haazokubhadhara mari yekuisa kana ikasakwanisa kukumbira chikumbiro chako.
- ROP zvikwangwani zvinogonawo kurongedzwa, zvakagadzirirwa uye zvinomhanya pane nguva shomanana.
- Mapepa akawanda anopa hukuru hwakasiyana-siyana nezviratidzo zveROP pamwe chete.
Chirongwa Chekuita Chikosha Zvechokwadi Here?
Kushandiswa kwepadhi mukati memapepa kunonyanya kukoshesa, asi iwe unogona kazhinji kukumbira kuti chirevo chako cheROP chinotarisirwa kune vamwe vanoverengeka vanoverenga.
Kutsvaga madhora ndiwo mushure webhizimisi repanhau, uye vanoda kukuita kuti ufare, saka unoramba uchitaura navo. Mapepa akawanda achaita zvose zvaanogona kuti aise zvivako zveROP mune zvimwe zvikamu paakabvunzwa.
Pane zvakawanda zvekukakavadzana pamusoro pekuti zviziviso zvinowanikwa munzvimbo dzakasiyana-siyana (inozivikanwa sekunakidzwa nekugadzirirwa ) zvechokwadi zvinounza migumisiro yakanaka. Vatengesi vakawanda vacharamba kuti hakuna misiyano yakakosha nokuti vanyori vepapapepanhau nhasi vakatsaurirwa zvikuru kuverenga peji imwe neimwe, kusanganisira zviziviso.
Iyo inomiririra kufunga kuti kana iwe ukakwanisa kuwana chikwata chako chechikafu chemapurisa mumitambo kana chikamu chebhizimisi, unogona kusvika kune vamwe vashoma vatengi vatengi. Saizvozvowo, chirongwa chemarimi chinowanikwa muzvikamu zvehupenyu kana kuti pedyo nezvinyorwa zvepamusoro uye zviziviso zvemuchato zvinotarisa vaverengi nechinangwa chaicho. Izvozvo hazvirevi kuti iwe unofanirwa kubhadhara mutengo wepamusoro kune iyo nzvimbo.
Taura nepepa rako rekutengesa kwekuwedzera pamusoro pezvikumbiro izvi kune purogiramu yako yeROP (pasina chebha, zvirokwazvo). Usanyanyoodzwa mwoyo kana ikasaita panzvimbo iyoyo chaiye. Chinhu chakagadzirirwa zvakanaka, chishuwo chekuona maziso chinogona kubuda kune avo vakarurama kubva pane chero peji!
Mamwe Mashomanana Okupedzisira Pamusoro pePasita Kutengeswa
- Zviratidzo zveROP zvinogonawo kuwanikwa pamagazini.
- Zvichienderana nepepeti, ruvara rwemashoko harina kuiswa kwekuchengetwa nokuti mapeji akawanda anonyorwa mumagetsi uye machena.
- Mamwe mapepanhau haabvumi kutengeserana paji pekutanga.
- Shandisa kukoshesa kune chiito kana kufadza vaverengi vane pfungwa yekukurumidzira mune chiyeuchidzo chako.
- Chirevo chinotungamirirwa nehombekombe yakawanda kana chinyorwa chinotorawo pfungwa .
- Kana iwe ukashambadza kazhinji, unogona kuderedza mari yezvimwe zvikwata nekunyora chibvumirano. Unobvumirana kubhadhara pane imwe nhamba yezvikwata zvekutengesa uye unobvumirwa kuishandisa mune imwe nguva yakatarwa. Ndiyo imwe nzira yakanaka yekubhadhara mutengo wakashama wekutengesa kusina maturo, ingova nechokwadi chekushandisa zvose zvekutengeswa.