Chirevo chechirevo chisingakanganwiki chinofanira kutaura kuti kune simba, zvakanyanyisa vashandi vasati vambonzwa kare. Nokuda kwekuiswa kwePod, Apple yakashandisa shanduro ye "nyimbo 1000 muhomwe yako." Iri shanduro yemutauro yakange ine ruzivo rwakajeka rwaive runakidza kune vatengi.
Mushure mezvose, ndiani asingadi kuti zvuru zvimhanzi dzavanofarira dzive nyore kusvika?
Kuzivikanwa Mukushambadzira Slogans of the Past
Nokuti mamiriyoni ezviziviso uropi hwehupenyu hunobudiswa kune gore rose, basa rekumira kunze rinowedzera zvakaoma. Kuumba yekutengeserana mutauro wekutaura kune chikamu chekuita mararamiro ako iyo iyo vatengi vanogona kuyeuka. Ndiani angakanganwa izvi zvekare?
- "Mambo weaini." - Budweiser
- "M & Ms inyauka mumuromo mako, kwete muruoko rwako." - M & M candies
- "Usabva pamba usina iyo." - American Express
- "Taura uye ubate mumwe munhu" - AT & T
- "Inobata uye inoramba ichingoridza." - Timex
- "Hei, Mikey ... Anofarira!" - Life Cereal
Slogans inogona kuita kuti kambani yako iite pachena, asi kana isingarwiswa kubudirira, shanduro isina kururama yeshoko rinogonawo kudzoka. Iko kune mazano akawanda ekuraira kwezvinyorwa zvakakurumbira zvinowanikwa zvisina kunaka. Makambani ekukura kwose, kunyanya makambani enyika, akagumburwa munguva yakapfuura pavanoshambadzira mabhizimusi avo kune dzimwe nyika.
Funga nezvemuenzaniso uyu weshoko rakakanganisika. Apo Pepsi aitengesa mutauro wavo, "Pepsi Inokudzosera Kuupenyu," muChina shanduro inoreva kuti "Pepsi Inounza Ancestors Yako Kubva kuGrave." Zviri pachena, izvi hazvisi izvo Pepsi aida, uye dai zvakanga zvisina kuchinjwa, zvingadai zvarwadzisa Pepsi maronda zvakanyanya.
10 Kuzivikanwa Kwekudhindwa Zviratidzo Zvatinogona Kudzidza Kubva
Kana iwe uri kutarisana nedambudziko rekugadzira chirevo chinonyanya kushandiswa, tora kufemerwa kubva pane urongwa hwe10 Mukurumbira neAd Age:
- "Madhayamondi anogara nokusingaperi" - DeBeers
- "Ingozviita" - Nike
- "Pause inofadza" - Coca-Cola
- "Unofarira zvikuru, zvishoma kuzadzwa" - Miller Lite
- "Tinoedza zvakaoma" - Avis
- "Zvakanaka kumarara ekupedzisira" - Maxwell House
- "Zvokudya zvemasikati" - Gorosi
- "Iye iye ... kana kuti haasi iye here?" - Clairol
- "Kana inaya inonaya" - Morton Salt
- "Ndeipi mombe?" - Wendy's
Sezvaunotanga kuumba shanduro yebhizimisi rako duku, tarisa mazwi ekuremekedza akawanda kuti uone kuti nei vachiita uye kuti iwe unogona sei kuwedzera kubudirira kwavo. Kana iwe uine dambudziko, tora danho shure uye utange nemushandiro unobatsira iwe kugadzira imwechete yekutengesa kutsvaga (USP) . Kana waita izvi, chirevo chako chinofanira kunge chiri nyore kuziva.
Yakarongedzwa naAlyssa Gregory