Dzidza Nezvibatsiro Zvisingabatsiri Gain
Nhau dzezvemagariro evanhu - kusanganisira mapeji akaita sa Facebook, Twitter, LinkedIn , neGoogle + - vari kutamba basa rinowedzera muhupenyu hwevanhu, zvose senzira yekubatana neshamwari uye senzira yekuwedzera bhizinesi. Kushambadzira kusingabatsiri , kunyanya, kwakabatsirwa nekushambadzira kwemashoko evanhu nenzira dzakawanda; kutsvakurudza kwemazuva ano kwakaratidza kuti, kubvira muna 2007, masangano asina maturo "ave achigadzirisa nguva yekushandiswa kwemashoko ezvehupfumi mukudhinda." Zvechokwadi, masangano emamwe marudzi akashandisawo zvakare; asi kumasangano asina ruzivo, kutengeswa kwakadaro kunonyanya kubatsira kune zvikonzero zvishanu, izvo zvichataurwa pasi apa.
Ndiyo mashoko akanaka, zvakare, kune avo vanomhanya masangano, nokuti izvi ndizvo zvave zvakaoma zvikuru-zvakakonzerwa nekuderera.
- Hapana chido chekubhadhara mari yakawanda
Sangano risina maturo, netsanangudzo, haibhadhari zvikamu; pane kudaro, mari yacho yakawanda inopinda pakuzadzisa zvinangwa zvayo. Izvozvo, saka, hazvikwanisi kuenda nemirasi inoda mari yakawanda yekubhadhara, uye kushambadzira kwemagariro evanhu ndeimwe yemakwara acho. - Kubatanidzwa kwevanobatana
Vashandi vanowanzotanga kufarira zvikuru zvikonzero zvinowirirana ivo pachavo. Masvikiro evanhu vanoita huwandu hwehutano hwakabatana nevaya vanobatana navo. - Kugadzira ukama
Sezvo sangano rekutsvaga kwemashoko evanhu richipa vanhu mukana wekutakura ukama nehama dzavo neshamwari, saka zvinogonesa makambani anoyamura kuvaka nekuchengetedza ukama nevatengi vavo. Izvi zvinowedzera zvakanyanya: Vaya vatengi vakatobatanidzwa nekambani kuburikidza nekutambirwa kwevanhu vanogona kushandisa nzira imwe chete kuti vataure avo vavanoziva nezvayo, nokudaro vachiwedzera vateereri vavo kunyanya.
- Vhidhiyo sezvinodiwa
Misangano yezvipo inogonawo kushandisa nhepfenyuro yehutano kuitira kuti vashandi vangave vachiona mavhidhiyo avo ekutsvaga. YouTube ine purogiramu isingabatsiri, iyo mabhizimisi akadaro anowana zvikomborero zvakasiyana; uye izvi zvinosanganisira kukwanisa kuwedzera kukwanisa uye kuisa mararamiro emhando yepamusoro. Zvinogonawo kuwedzerwa kuIndaneti mhando yezvivako zvisina ruzivo uye peji yemavhidhiyo, uye mavhidhiyo ivo pachavo angasanganisira "call to action" kuvhara.
- Ongororo uye mapurisa
Sangano rinogonawo kushandisa Facebook kana Twitter kuti iongorore kutsvaga, iyo inonyanya kukosha nokuti inogona kuita kuti vanhu vari mukambani vaone kuti zvinhu zvipi zvavari vatengi vavo vanobvuma uye zvisingabvumirwi nazvo, uye shandisa mashoko iwayo kuvandudza zvavanopa uye kuti vanoitisa bhizinesi ravo. Asi kuongororwa kunogona kuita zvakawanda kupfuura izvozvo. Vanogona kuunza kufarira kune vanobhadhara mari uye zvimwe zviitiko zvinenge zvichiitwa nekambani. Vanogonawo kudzidza kuti nei vapeereri vari kupa zvipo zvavo, uye vanoziva kuti vatengi vavo vanokoshesa uye vanofarira.
Zoomerang isimba rinoita kuti zvibatsiri zvisingabatsiri kugadzirisa maakaiti pamusana pekutsvaga nokuda kwechinangwa chokuitisa tsvakurudzo. Vanobatsira kuisa matemetheni emhando dzakasiyana-siyana dzeongororo - kugutsikana kwepurogiramu, kugutsikana kwekuzvipira, kuzvipira kune unyanzvi uye unyanzvi, kugutsikana kwevanhu, chitsauko chekubhadhara mari, mupiro, nhengo. kugutsikana kwepurogiramu, nekufungisisa kwezvakatipoteredza nekuziva. Nhoroondo huru ndeyokusununguka; pro and accounts premium inogonawo kutengwa nemari inotangira kubva pa $ 24 kusvika ku $ 65. Nhoroondo dzakadaro dzinoita kuti kambani iwane magadzirirwo emagetsi uye magrafu, kuongorora magwaro neShoko reMakore, mubvunzo wekutsvaga uye "kubvongodza," kusununguka kwemaferensi mhenyu, sarudzo yakakwana, kugadzirisa pfungwa, "skip logic," nezvimwe zvakawanda.
Pamusoro pezvikomborero zvataurwa pamusoro apa, nzvimbo dzezvemagariro evanhu dzakawanda dzine mamwe akawanda emasangano anobatsira. Chimwe chinopiwa neChina Chinokonzera, iyo iyo kambani inogona kutarisa kuongororwa, inotora muvanopa vatsva, uye inopa ruzivo pamusoro pemikana yekuzvipira. Twitter, zvakafanana, inoita kuti makambani atange mapurisa epaIndaneti iyo vashandisi vanogona "kuisa" ne "retweeting" mashoko akatumwa kwavari uye kushamwaridzana nemamwe masangano asina kufanira. Nhare yeGoogle + ine nharaunda yemasangano asina ruzivo. Uye pane LinkedIn, unogona kuisa peji yekambani! Zvemagariro ehupfumi dzakaratidza uye dziri kuramba dzichiratidza kuti inonyanya kushamwaridzana neshamwari.