Hungu, unogona kuita SEO iwe pachako - hapana chikonzero chekubhadhara nyanzvi inodhura iyo haigone kuvimbisa mhinduro zvachose.
Nei Kutsvaga Kugadzirwa Kwemajini Kunokosha Pamusoro Pemabhizimisi EpaIndaneti
Pfungwa huru ndeyokuti SEO inonyanya kukoshesa nzvimbo yako ndeyekuti, kunyanya kunowanikwa kubva kuGoogle, uye iyo yakakwirira inowanikwa munzvimbo yekutsvaga injini. Izvi zvinokosha nokuti apo vanhu vachitsvaga mazwi makuru ane chokuita nebhizinesi renyu, vachaona webhusaiti yako. Uye ivo vachave vakanyanya kuvhara pahutano hunovatumira kune peji rako rekutsvaga, webhusaiti yepamusoro, uye / kana e-commerce drop drop shipping website .
Iyoyo nzira yakasununguka kubva kuvanhu vanogadzirirwa kutenga zvigadzirwa zvako kana mabasa. Vari kushingairira kutsvaga ruzivo urwu, izvo zvinoita kuti vanyatsotora matanho, zvingave kutumira tsamba ye email yako kana kutenga chinhu.
Iyi motokari inowedzera simba uye yakakosha kudarika kubhadhara kushambadzira sekubhadhara-pfu-pfupa kana mabhendi adhanho. Funga izvi, maererano nemashandisirwo anoona Mutariri, 64 muzana kana kupfuura yemigwagwa iwe webhusaiti yako ichauya kubva kuOO efforts, inonzi "organic" traffic.
Jupiter Research inoti 81 muzana. Uyezve kukosha kuziva ndeyekuti vanhu vanouya panzvimbo yako seweji yemugwagwa inopinda kuburikidza neEO maitiro anowanzova nehupamhi hwehupenyu huripo (vanoshandisa mari yakawanda) kupfuura avo vakapinda kuburikidza nekutengesa kubhadhara.
Uye izvi zvinokosha. Funga kuti vanhu vazhinji havaendi kupfuura peji yekutanga yeGoogle kutsvaga.
Uye pasi pe5 muzana yevatsvaga vanoenda kune peji yechipiri yemigumisiro. Maererano nekutsvaga kubva paWebhu yeInternet yakarongwa 67 muzana yemakwikwi kuenda kumigumisiro mishanu yekutanga, ne # 1 Spot inotora inopfuura 30 peresenti yemakwikwi.
Iwe unowanikwa sei neGoogle uye unowana izvi zvose zvinobatsira? Nenguva iyo pane zvimwe zviri nyore kuita mabasa iwe unogona kuzviita kuti iwe webhusaiti yako yeGoogle-ishamwari. Tevera izvi zviri nyore SEO zvidzidzo uye iwe uchaona kuvandudzwa kwepamusoro peji yeGoogle peji.
(Zvino usati wataura chimwe chinhu, hongu, ndinoziva kune dzimwe injini dzinotsvaga kunze uko saBing ne Yahoo.Asi neGoogle iri kutora anenge 90 muzana tsvakurudzo dzebhu, iwe unoda kuisa pfungwa dzako pakuita kuti Google ifare.)
SEO Misimboti - Kuita Google Happy - uye Web Surfers Too
Chimwe chinhu chandinofanira kuchenesa chaipo kumusoro. Google inonyanya kuwanda.
Iwe haugoni kungotakura boka rema keywords pamapeji ako ewebhu. Yeuka kare mumazuva ekutanga ewebhu, apo vanhu vangangosanganisira runyora rurefu rwemashoko ane chokuita niche yavo pasi pezasi peji yavo yepamba? Haishandi mazuva ano, kwete nepfuti refu.
Chinhu chokutanga kuziva kuti iwe unofanira kuisa mazwi ako ezvinyorwa zvakasikwa mune zvaunofunga. Hazvikwanisi kuoneka sokumanikidzwa.
Iwe uchabatanidza mazwi aya ezvinyorwa zvakanyorwa zvakanyorwa panzvimbo yako. Iwe unofanirwawo kunge une zvinyorwa zvishomanana, zvinotora pfungwa zvinosanganisira izwi guru. Uyewo, shoko rinokosha rinofanira kunge rinosanganiswa kamwe chete pedyo nepamusoro pewebhu rako mune zvinyorwa uye zvasaswa pane rose peji, kusanganisira kuchinja.
Kubudiswa kwehutano kunogona kuva sarudzo huru ye SEO yako, asi inofanira kuitwa zvakanaka.
Sezvo kune SEO zvidzidzo, izvi zvinonzi ku-site kugadzirisa.
Kutarisa kweGoogle ikozvino kune zvinyorwa zvinobatsira, zvinowedzera nguva dzose, izvo zvinoenderana nezvinotsvaga vanhu, semashoko emabhulogi, zvinyorwa, mavhidhiyo. Vasati vataurira webhusaiti yako kune vashandisi vavo, vanoda kuve nechokwadi chokuti mune chimwe chinhu chaunogona kupa kune mazano, ruzivo rwekukosha, nezvimwe kuvanhu vanofarira niche yako.
Zvakakosha: usapindira zvinyorwa, zvingave zvichibva kune mamwe mapeji pawebsite yako kana kune mamwe mawebsite iwe unayo.
Chinhu chimwe chete chokuchengeta mupfungwa ndechekuti apo iwe uri kushanda pakuita webhusaiti yako yeGoogle-yakabatana, haukwanisi kukanganwa kuti vanhu chaivo vachave vachiverenga zviri maererano newe zvakare. Uye kana vasingakwanisi kunzwisisa zvauri kutaura - havangadzokeri, izvo zvinokanganisa bhizinesi rako uye kutsvaga kutarisa zvakare. Saka iva nechokwadi chokuti zviripo ndezvevanhu-vane hanya uye Google-vane ushamwari zvakare.
Zvose izvi zvinogona kukubatsira iwe kuvaka chiremera mumusika wako wekona uye unomanikidza dzimwe nzvimbo kuti zvibatanidze kwauri - humwe hukama huri kwauri - zviri nani SEO yako.
Kunze kwehuwandu hwehutano, basa rako reSeO rinofanirwawo kusanganisira basa rakaitwa mu "ofisi yako kumashure." Kubatanidza mukati mukati, somuenzaniso, kunokosha. Kunyanya nzvimbo yako inofanira kuva nehuwandu hunobatsira pane zvidzidzo zvinoenderana ... uye unofanira kufambidzana pakati pemapeji akasiyana. Izvi zvichachengetedza vashanyi panzvimbo yako yekare, iyo inoratidza Google nzvimbo yako yakakosha. Uye, zvakakosha, izvi zvinobvumirawo Google kukwazva yose kuburikidza newebsite yako.
Shoko rako rinokosha rinofanirawo kuva mumusoro wako wepaiti, iyo iri pfupi zvikuru - imwe chete mutsara-bit of text inoratidzika seyo yakasimbiswa bluu clickable link pane peji yeGoogle peji.
Iwe unofanirwawo kutarisira kuzadza tsanangudzo yemeta yewebhu yako. Iyi inotsanangurwa pfupi kwazvo pane zviri papeji - inowanikwa pasi pekubatanidza mumigumisiro yekutsvaga uye inogona kubatsira kugutsikana muverengi kuti atore kuti uwane mamwe. Inofanirawo kuva nemashoko ako ekutanga kamwe chete. Haisi simba guru reSeO asi rinogona kuwedzera kuiswa.
Kana uine zvifananidzo kana mifananidzo panzvimbo yako (uye iwe unofanira kunge), usakanganwa kuisa "alt text" inorondedzera zviri mufananidzo iwoyo. Google haigone "kuona" mapikicha asi inosvika kuverenga mairi. Uye izvo zvinowedzera kuchinja mifananidzo yako ichaonekwa mumigumisiro yekutsvaga yemifananidzo yeGoogle.
Zvose zvezvinhu izvi zvinogona kubatsira kuti zvive nehuwandu hunoita kuti SEO yako rankings, asi zvakare, chinhu chinonyanya kukosha chichava iwe uchabudisa hutano hwakanaka, zvinyorwa zvepakutanga, nguva dzose.
SEO Misimboti - Kuenzanisa Kurudyi Kwemashoko
Takataura nezvemashoko ekukosha kuti ave akakosha. Asi iwe haugoni kungobuda navo kunze kwebhuruu. Kana iwe ukanyatsogadzirisa zvinyorwa zvisiri izvo, kunyange kana zvakabatana niche yako, zvose zvaunoita zvichava pasina. Iwe unofanirwa kuona kuti vanhu vari kutsvaka sei ruzivo uye vanofananidza mazwi enyu e-webhusaiti enyu kune izvozvo ... izvi zvinofanirawo kukanganisa nyaya dzema blog mabhuku nezvimwe zvinhu.
Zvakakosha kushandisa keyword plane tool kuti uite tsvakurudzo yakajeka yekodzero dzekodzero yekugadzirisa. Pakati pezvinhu zvose zveSeO, apa ndipo paunofanira kutanga. Sezvo uine mazwi ezvakarurama achafambisa zvose zvaunoita pakuedza kwekuita.
Google pachayo ine chishandiso chinobatsira pano: https://adwords.google.com/home/tools/keyword-planner/
Ngatitarisei muenzaniso.
Iti niche yako ndeyega. Izwi rekuti "yoga vatangadzi" rinogumira pakutsvaga 1 000 kusvika ku10 000 pamwedzi muUnited States, asi "yoga yevatangi" vane 10 000 kusvika ku100 000. Iwe unogona kuona kuti ndeupi chinhu chinokosha iwe unofanirwa kunge uchigadzirisa?
Mumwe muenzaniso. Kana uri kupa chirwere chekurwadziwa shure, izwi rekutsvaga "rubatsiro rwekunonoka shure" rine 10 000 kusvika ku100 000 tsvakurudzo pamwedzi, asi "kurapwa kumashure" kunosvika 1 000 kusvika ku10 000.
Iyi mienzaniso miviri inoratidza kuti vanhu vanotsvaga sei ruzivo uye zvigadzirwa mumichero imwe neimwe. Uye mazwi aunosarudza kuedza kwako SEO anofanira kuratidza izvozvo. Yeuka kuti kutsvakurudza uku kunofanira kutungamirirawo zvarinopa zvaunopa.
Iyo chete SEO Inogara Ichichinja
Chimwe chinhu chokuchengeta mupfungwa ndechokuita webhusaiti yako yeGoogle-yakabatana haisi basa rimwe chete. Iwe unofanirwa kuumba uye kutumira zvinyorwa zvinobatsira nguva dzose. Google inogara iri kutambaira kuburikidza newebhu kuburikidza nemapeji ayo emigumisiro. Unoda mamwe mabhurogi mazano? Ona nyaya ino pamusoro pekukurukurirana kwemashoko makumi mana ekuBlog yako .
Asi kana iwe ukanamatira kune zvidzidzo izvi zve SEO zvakagoverwa munyaya ino, iwe uchava nesheyo yakasimba ye nzvimbo yakanakisisa inoita kuti Google ifare - uye tarisiro yako nevatengi zvakare. Uye newebsite yewebsite inouya kune yakakwirira muGoogle peji peji, iwe uchava nevevamwe vevashanyi vepawebsite zvakare ... izvo zvakanaka kune bhizinesi.
Uye, nenzira, iwe ungangodaro wakanzwa kuti Google nguva dzose inogadzirisa shanduro inogadzirisa peji yepamusoro. "Tricks" kuti uwane nzvimbo yepamusoro yepamusoro ikozvino inogona kushanda kwemwedzi mishomanana kubva zvino. Icho chokwadi ndechechokwadi uye pane zvakanyanya SEO mabasa iwe uchafanira kugara pamusoro pekuchinja. Asi hazvisi izvo zvinotinetsa pamusoro pezvino. Gara kune zvinokosha zvezvino uye iwe uchange uchishandisa SEO maitiro akanaka ayo achabhadhara kwemakore anotevera.