Nzira Yokupindura Nayo Mashoko Akaipa
Iyi nyanzvi yemakamuri ingakubatsira iwe kupindura kune nhau dzakaipa chero ipi zvayo inogona kutora. Sei dzimwe nyaya dzisina kunaka dzinopera shure kwemazuva mashomanana apo vamwe vanoramba kwevhiki kana mwedzi?
Ndezvipi zvikanganiso zvakakosha zvakaitwa nevanhu vevanhu munguva pfupi yapfuura pavanotarisana nenhau dzakaipa uye zvinonyadzisa, uye vangadai vakazvidzivisa sei?
- Kubata Nhau Dzakashata uye Zvipfeko
Nhau dzakaipa hazvidzivisike. Izvi zvinoitika kune vose uye sangano rose. Asi chii chinoshandura nhau dzakaipa mukunyadzisa? Nhoroondo yekare muhupfumi ndeyekuti, "Haisi mhosva, ndicho chakavhara." Vatori venhau vanovenga zvakavanzika. Kana vachifunga kuti mumwe munhu ari kuvakwa nemabwe kana kureva nhema, ivo vachachera nekuchera nokusingaperi. Ichava chikwata kwavari, chinangwa chekuita. - 4 Nzira Dzokupindura Kuipa Kwemashoko
Kune marudzi akasiyana ezvakaipa. Mumwe nomumwe anoda rudzi rwakasiyana rwemhinduro. Zvaunoita zvichave zvakasiyana apo nyaya yakaipa inotaura zvisina kunaka maererano nenhau yemafungiro. Uye iwe unofanirwa kuita zvakasiyana apo iwe unotsoropodzwa nehuruzhinji kana uchienzaniswa nemudzidzisi pundit kana kutsoropodza. - Kudzivirira Pamashoko Okunyengera, Nhema, uye Mashoko Anoparadzirwa
Nhau dzakaipa haisi icho chakaipisisa chaungaita nacho. Njodzi dzinoitika. Asi runyerekupe, nhema, uye propaganda haisi mhando yakashata yemashoko akaipa. Vari kunyanya kuipa. Iwe unofanirwa kupindura nenzira yakasiyana.
- 3 Zvidzidzo Zvinokosha kubva kuna Charlie Sheen PR Debhacle
Isu tinowanzokwezvwa kumarara. Vanhu vanowanzotambudzwa kuti vafunge nezvevanozivikanwa uye vanoverengeka. Saka kana vatambi vezvemhizha, vezvematongerwe enyika kana kuti rock stars vanozviparadza, vanhu vanozvinyatsocherechedza kunzvimbo yakakurumbira yechitima. Charlie Sheen's fiery wreckage zvirokwazvo akatora pfungwa dzedu.
- Arnold Schwarzenegger Anogumisa Zvakanaka Zvose Zvose
Akanga aine zvose: gavhuna wehurumende yakakura mumubatanidzwa, nyanzvi yefirimu inozivikanwa pasi pose nezita rake rokutanga - kana zita rakaderera - uye murume wemhuri uyo akaroora Kennedy. Asi yakakwirira iyo inomuka, yakaoma iyo inoparara uye ichipisa. Arnold Schwarzenegger akapfuura PR Purgatory ndokuenda zvakananga kuHoward Hell mushure mekubuda kwekuti akabereka mwana nemumwe wevashandi vake uye akaichengeta chakavanzika kwemakore anopfuura gumi. - Zuva reChina reChina Nemuhoro weNobel Runyararo
Kana iwe usingadi vatori venhau vafukidze nyaya, chinhu chakaipisisa munyika iwe unogona kuita ndechiedza kuuraya icho. Hapana chinotungamirira vatapi venhau kuti vazive kuti havagoni kuvhara nyaya, kana kuti chero chipi zvacho chaunonyora hachizombooneki nevadzidzi nokuti mamiriro ezvinhu enyika haazobvumiri. Kuchengetedza uye pakavanzika ndiyo mapatya maviri ezvakaipa mumashoko ega ega. Asi ndizvo zvakaitwa neChina apo Vaiti Liu Xiaobo vakagamuchira Nobel Peace Prize muna 2010. - Weinergate: Kuwa kweZvematongerwo enyika Akavimbisa
Mufananidzo wekutsvaga paIndaneti unova sei fodder yezvakaipa zvinogona kuburutsa nhengo yeCongress - murume uyo vakawanda vanotarisira kuva mutevedzeri weNew York City? Rep. Anthony Weiner (D-NY) akange aine zvose: mudzimai akanaka uyo anoshandira Munyori weHurumende Hillary Clinton, basa rakanaka muCongress, nzira yakanaka nekuchema nekuchema uye kuwedzera kuri terevhizheni. Tsamba imwe chete yakatanga kuisunungura zvose.
- Jorge Posada: Sei Pro Vatambi Vasingakwanisi Kuonekwa Sezvokudzoka
Sei zvaive zvakanyanya kudai apo Yankees muchengeti Jorge Posada akazvitora kunze kwebhodhi yemutambo ndokutaura nevepanhau pamusoro payo? Posada akaputsa mitemo mishoma yemitambo, uye yehukama hwevanhu. Big mitemo. Mitambo yeV PR ndiyo yose yezvaunoita, kwete zvaunotaura. Vanyori, vanyori, uye vezvematongerwe enyika, vanowana kushandisa mazwi. Vanogona kushandisa zvikamu zvitatu zve rhetoric: ethos, pathos, uye logos. Nyanzvi dzezvemutambo dzinofanira kuvimba ne-ethos, pakukurukurirana nevanhu pachena nezviito zvavo kutanga. Mashoko anouya wechipiri, kana zvachose. - Nyaya Yokudzidza: LeBron James PR Njodzi
Muzhizha ra2010, LeBron James aiva nenyika nemuswe. Akanzi ndiye muchengeti weNBA mutsva kuti asambofa akakunda musoro, kana kwete iyo yakanakisisa. Uye zvino akaipfura. Mune nhamo yakawanda yehukama hwevanhu, sangano rake rekusununguka uye kuchinjira kuMiami Heat chakanga chave chichiratidza kushamisika. Akabva gamba risina ruvara kuti aende mumeso evanhu vazhinji, uye pakanga pasina chikonzero nei izvi zvaifanira kuitika.
- Chidzidzo Chekudzidza: Zvidzidzo Zvakadzidzwa kubva kunaLeBron James naMiami Heat
LeBron James naMiami Heat vangave vakadzivisa dambudziko rekuparidzira rakaitika paakachinja kubva kuCleveland Cavaliers kuenda kuMiami Heat. Heino nzira: (1) Kuramba uchizvininipisa. (2) Kuraira uye kudzivisa kuonekwa kwevhidhiyo. (3) Kutarisana neboka.
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