Dzidza Nezve App Yebhizimisi neChad Mureta
Editor's Note: Iyi ibvunzurudzo yepakutanga pakati peChad Mureta naBrian Haines. Zvimwe zvikamu zvakapiwa neIndaneti yeBusiness Business / Expert Hosting Brian T. Edmondson vari mumitambo.
Kuti titange, ngationei zvishoma zvezvidzidzo. Zvadaro tichaenderera mberi kune How To Create An App Business .
Bryan: Chii chinonzi app?
Chad Mureta: An app is an application that is on your mobile device. Ichi chinhu chinobva mumutambo wakafanana ne "Angry Birds" kune imwe purogiramu yakaita se "Weather" kana "Notes".
Bryan: Inguva yakadii iyo indasitiri?
Chad Mureta: Imbizi iyi yakatanga neyokutanga app store (iOS neIroid) muna 2008. Vanhu vanogara vachindibvunza pamusoro pekwanisi yekubudirira mune imwe nzvimbo yemusika, asi mushamba wacho muduku zvikuru uye achiri muchikwata chake chekutanga. Pane zvakawanda zvekuvandudza zvichiri kusara kuzarura.
Makore gare gare kusika purogiramu ichiri nzira yakanakisisa yekusvika kune vateereri vatsva, ramba uchitaura navo, uye wobva wawedzera mamwe mazai emari kubhizimisi rako. Ichitaura kune dzimwe mamiririri ( kufanidza mabhulogi uye zvemagariro evanhu) kune chichiri chidiki zvishoma zvemakwikwi. Hazvina mhosva kuti ibhizimisi ipi kana mumusika uri mauri unofanira kunyatsofunga kufunga shanduro yekubatsira kuwedzera webhusaiti yako uye yekutengesa nzira dzekutengesa.
Dzidza Sei Kuumba An App Business
Bryan: Chiitiko chekugadzira chinoitika sei? Ndapota fambai tiende mumatanho.
Chad Mureta: Rinotanga ne-app! Mushandisi anoshandisa mafoni anotora purogiramu inovaendesa ku "app marketplaceplace." Kubva imomo user unogona kutsvaga mapiritsi epamusoro, mazvikamu, kana kupinda mazwi ekutsvaga muburitsa rokutsvaga kuti uwane purogiramu inofarira ivo.
Vanoona zita kana chinyorwa chinobata ziso ravo, zvino tapota purogiramu iyoyo kuti uwedzere mamwe mashoko. Vanoverenga tsanangudzo yebhuku, ona nyeredzi yaro, uye pfuurira kusvika pasi kuti uone chinyorwa chacho chinyorwa. Vanowanzoita sarudzo yekutenga ikozvino kana kusarudza "kuverenga mhinduro" kuti vaone kuti vanoda puriti. Zvadaro zvinotora mapepa maviri uye dzimwe nguva password yekusimbisa kutenga uye kuisa purogiramu pazvigadzirwa zvavo. Vagadziri vanobhadharwa kamwechete pamwedzi apo Apple inopa zvipo mu akaunti yavo kubva pakudzingwa kwose.
Sezvambotaurwa pamusoro apa, dzimwe nzira dzinokosha dzekuita kuti purogiramu yako ione uye kutarisa (uye kutora) inofanira kuva neyakagadzirwa nemapurogiramu ehurongwa, tsanangudzo yakajeka, uye mazwi echokwadi nemapoka kuti awane. Nzvimbo dzakawanda dzewebsite dzichava nehuwandu paunenge uchienda kune webhusaiti iyo ichangoerekana ichitsvaga chisarudzo chekushandisa iyo purogiramu panzvimbo yekushandisa mawebsite nguva dzose pane imwe foni.
Bryan: Ndezvipi kure kure nekugadzirisa app ini?
Chad Mureta: Ichi ndicho chimwe chezvinhu zvinotinetsa vanhu vane. Sezvandakareva, nzvimbo yemusika yepurogiramu inokosha zvikuru. Hapana anoziva mhinduro iyi, asi zvinhu zvose zvinofamba kubva pamakombiyuta kuenda kune foni saka kune hupenyu huzhinji uye mikana yakasara kune iri bhizinesi.
Izvi zvichiri zvechokwadi nhasi!
Bryan: Ndeapi mapurogiramu anozivikanwa zvikuru? Inobatsira zvikuru?
Chad Mureta: Zviri pachena kuti mitambo yakakurumbira zvikuru uye inobatsira. Mhiri Hasha dzinodhura ikozvino. Zvakawanda kupfuura kungoita purogiramu. Zvisinei, vanhu vanowanzotora mitambo ndiyo nzira yekuenda nayo. Asi pane chidimbu chemarudzi ose ezvirongwa. Haisi chete mapurogiramu ari mumusoro ari kuita mari yakawanda. Pfungwa dzakajeka dzakadai se-dzinoita mazita, mabhuku ekufambisa, uye flashlight apps dziri kuwana mazana ekutsvaga pazuva.
Izvo hazvina basa kuti mumusika uripi, pane mukana wekushandisa mapurogiramu kuti vave nevateereri vatsva vakuwanei, gara uchienda kune zvateereri nevateereri, uye kunyange kuita mari kune vateereri kuburikidza nemapurogiramu. Zvakare, imwe purogiramu inogona kungova shanduro yewebhu yewebsite yako.
Bryan: Ndezvipi zvinokonzerwa nemari yekubhadhara / mhosva yaunotora kubva kuTunes Store?
Chad Mureta: Iwe unobhadhara mari ye $ 99 / gore kuti uve mushanduri we Apple uye Apple inotora 30% yemutengo wepurogiramu yako purogiramu (kuitira mari ye $ 100, mucheki wacho anowana $ 30 pamhando dzose dzekudhani) kunze kwekuti iri purogiramu yepachena iyo Apple haitori kutemwa.
Iko purogiramu yakasununguka inzira yakanaka yekuwana zvakawanda zvekutora uye kuvaka vateereri vako kuburikidza nechitoro cheku app. Pane kuedza kuita mari pamberi pekubhadhara purogiramu yakabhadharwa, unogona kuwana zvakawanda zvekutsvaga uye kubhadhara mari nemashamba ari mu-app, kutengesa zvigadzirwa zvako kana mazano, nezvimwewo.
Bryan: Ndeapi mapurogiramu aunoshandisa kuronga bhizinesi rako?
Chad Mureta: Ndinoshandisa Apple App kuti nditarise nzvimbo yangu nekambani, Uber inouya seyakasununguka sevhisi yemotokari pandinofamba-famba, ndinoshandisa Yelp kuti ndiwane zvokudya, ndinoshandisa Rabbit Rabbit nemitsara yekupedzisira, Basecamp sangano rebhizimisi, Skype yekufonera, uye app yeGoogle Docs kuti iwane magwaro pa-e-kuenda.
Kune vanhu vanoita mari paIndaneti nebhizinesi rekubudiswa kwemahofisi ekubatanidza zvinosanganisira social media marketing apps kuti uchengetedze mapeji ako e Facebook, maakaunti e Twitter, LinkedIn uye mamwe masangano ezvesuzhinji ekugadzira mapurisa. Uyewo shanduro yekukurumidza kugadzira hupenyu hwehuwandu hwemifananidzo (yakadai seCanva) inonyanya kufarirwa.
Bryan: Unokurudzira vanhu kuti vaite sei?
Chad Mureta: Research! Dharirai toni yemapurogiramu, tarisai ma chati mazuva ose uye nyora pasi zvaunoona. Saka vanhu vazhinji vane pfungwa huru uye havanzwisisi kuti nei vasingagoni kuwana zvinyorwa. A panguva yapfuura, ndaida kutanga yega yoga app, asi ndakasarudza kurwisana nayo mushure mokuita tsvakurudzo uye kuona kuti pakanga pasina ma yoga mapurogiramu ane high rankings. Gore rakatevera, yoga mapurogiramu akanga achibuda uye zvakare yakanga yava nguva yekurova. Zvose zvino uye zvinozochinja mazano zvinoitika, asi kazhinji, unoda kutanga nemapurogiramu anenge atova nechidimbu kuitira kuti iwe ugone kuvaka mari asati aita mhinduro yako yemutambo.
Kana iwe ukaona kuti kune kakato mapurogiramu munzvimbo yako yemusika iyo iri kuita zvakanaka pane purogiramu yepurogiramu, ipapo icho chiratidzo chakanaka chokuti iwe unogona kubudirira nebasa rako pachako, usarega kukwikwidzana kuchikuodza mwoyo; asi shandisa icho sechinhu chaunogona kuita kuti uwane pamakethe yako chaiwo neve app pane imwe nzvimbo yekuchengetedza.
Yakagadziriswa neIndaneti Bhizimusi / Nyanzvi Yokugara Brian T. Edmondson