Iwe Haunoda Big Money Kukurudzira Bhizimisi Rako
Kutangira kwa2016, chikwata che Super Bowl pamusoro peboka reVikings rakagadziriswa raifamba mumakungwa makuru rakabata mabhizimisi akawanda maduku munyika yose. Death Wish Coffee Company-iyo ine 11 vashandi yakanyorwa pane webhusaiti yavo, kusanganisira muridzi uye nheyo, Mike Brown-ndiyo yebhizimisi shoma chete yekuendesa kune zvekutengesa munyika yose mu Super Bowl 50. Iyi mamiriyoni emadhora emabhizimisi akabhadharwa ne Quickbooks kuburikidza ne purogiramu inonzi "Mabhizimisi Makuru, Mhando Yakawanda." Uye mushure mokunge yapera, Death Wish Coffee yakazara nefoni uye mairairo epakombiyuta.
Kunyange zvikwata zveSupp Bowl zvinofadza, tinoda kuva vakatendeseka. Death Wish Coffee hit jackpot. Iko nguva yemhepo nguva isingabatsiri, kana kuti iri nyore kuuya nayo. Kana zvisiri zvechechi iyo, ndiani anoziva kuti ingadai yakaita sei kambani yekofi kuti ive yeinternation sensation. Uye izvi zvakakonzera varidzi vemazana emabhizimisi kuti vataure "zvakanaka izvo zvose zvakanaka uye zvakanaka, asi zvakadini nebhizimisi rangu? Handikwanise kutenga Super Bowl chiziviso, uye ini handina mukana wekukunda imwe. "
Mashoko akanaka ndeokuti, hauna chido cheSupp Bowl kuti uve kubudirira. Mamwe mabhizimisi maduku achabhadhara masangano ehurumende kuti avatungamirire. Vamwe vachaenda nenzira yeP, kana kushandisa sangano rekugadzira vhidhiyo kuita vhidhiyo; chimwe chavanotarisira chichaenda kuhutachiona.
Asi iwe wose unonyatsodikanwa ndeyekugadzira, maitiro, uye pfungwa dzakasimba kuti uite. Uye kana iwe uri kumhanya-florist, garaji, kana nhoroondo, zvisizvo nguva dzose ndizvo zvakafanana. Iva wepakutanga.
Iva akasiyana. Iva Cow Purple (verenga bhuku guru raSeth Godin rine zita rimwe chete kuti uwane kunzwisisa kune izvozvi).
Saka, nezvo mupfungwa, hezvino nhanyo dzinokurumidza uye dziri nyore kuti iwe uwane bhizinesi rako duku rakacherechedza. Inzwa wakasununguka kuitora uye kumhanya navo. Tweak ivo kuti vakwanise bhizinesi renyu remuenzaniso. Kana, nyora mukati uye ukumbire rubatsiro pakushandura imwe yemashoko aya mune chimwe chinhu bhizinesi rako rinogona kushandisa.
1: ZIG NEVANHU ZAG
Chimwe chezvikanganiso zvakakura zvaunogona kuita pakusimudzira bhizimisi rako duku ndokukopisa mukwikwi. Iwe unoona zvavari kuita, uye ivo vanobudirira, saka iwe unoita zvakafanana. Mutengi haasi kuzomhanya kwauri nokuti uri kutevedzera bhizinesi rakabudirira ... ivo vachangoenda kumabhizimisi akabudirira.
Iwe unofanirwa kuvhara pavanenge vachiita. Saka, unozviita sei? Zvakanaka, izvi zvose zvinotarirwa nebhii rwebhizimisi raunoshandisa. Somuenzaniso, ngatitaurire kuti uri mucheri. Vose vanochera florist vanosimudza mutengo wavo paZuva raValentine. Iwe unogona kuderedza yako. Hakusi kungoita kuti iwe ucherekedze uye uite mafashamo emitambo mitsva, asi ichakunyora iwe seye chete muchero uyo anonyanya kufunga nezvetsika. Kubvira ipapo, iwe unogona kuva nyore muchero wekutsvaga kwemazana evatengi vatsva munguva yegore rose.
2: IVA DAMBUDZIKO
Kana iwe wakamboona zviratidzo seMunhu Vs. Zvokudya, kana Zvokudya Zvisinganzwisisiki, iwe uchaziva nezvekudya zvinetso. Inogona kuva nzira inofadza yekuunza bhizinesi kune anodya, uye zvichienderana nemitemo yaunenge yasika, vanogona kukuita mari yakawanda yakawedzerwa.
Somuenzaniso, iwe unogona kupa chikafu zvachose kana mumwe munhu achichenesa ndiro yavo. Zvisinei, kudya kwakakura kwazvo, chete 1 muvanhu 100 vanozviita.
Vamwe, vose vanobhadhara, uye vanobhadhara chikamu chikuru chezvokudya. Vanoziva izvi mberi, asi vanoda kutora ngozi nokuti vane chimwe chinhu chinoratidza. Kana vakakunda, vanowana mifananidzo yavo pamadziro ezita uye t-shirt. Kunyanya, 25% kubva pane zvose zvehupenyu. Yeuka, vashoma kwazvo vanhu vachabudirira. Vaya vanoita vachaparadzira shoko, uye vanoita chiziviso chako kwauri. Vadzidzi vegorosi, kunyanya, vachasvetuka mukana wekuedza.
Asi zvakadini kana iwe usina nzvimbo yekudyira kana bhari? Hapana dambudziko. Ingoita dambudziko rakabva pane bhizinesi rako. Kana ichitoro chezvitoro, vanogona kurova bhofu yegorofu 500 yadhi mu simulator here? Kana iri ibhuku rekushandisa mabhizimisi, shandisa mumwe munhu kumibvunzo iyo inobva kune anonyanya kutengesa. Iwe unosarudza, uye iwe uchawana vatengi vanofashamo mukati.
3: IYE UNOFUNGA
Iwe unogona kunge wakaona kuratidzwa kunonzi Nathan Kwa Iwe paKomedy Central.
Izvo zviratidzo zvehupenyu, zvichibva pane izvo zvinoratidza kuti rubatsiro runokundikana mabhizinesi (funga Kitchen Nightmares kana Inobatsiro). Kazhinji, mazano aNathan anowedzera, ndiko ndiko kunonyorerwa. Asi pane dzimwe nguva, iye anouya chaizvo neunokunda. Dumb Starbucks yaishamisa. Ikoko peo yakatsvaira ice cream, kwete yakawanda.
Zvisinei, ndeapi pfungwa dzakawanda dzingaita kuti iwe uite zvinopesana? Chikafu chinonzi The Heart Attack Grill chinonyanya kukonzera miganhu, ichipa mashizha akawanda-bypass burgers, inoshambadzira vatengi vasingadyi zvinhu zvose, uye vanhu vanopfuura 350 pounds vanodya pasina! Iwe unotofanira kusayina kuregererwa. Chiratidzo chemidzanga chakanzi ivo Rufu uye vakatengesa kunze. Izvozvo zvingaita sezvisinganzwisisiki, asi funga nezvechimwe chinhu chaicho, uye chengetedze pamusoro wayo. Iwe unogona kungova manzwiro eusiku husiku.
4: TANGA WADZIDZA MAVIDHIYO
Chero zvaunoshandisa bhizinesi rako, uri nyanzvi mauri. Iwe chaizvoizvo uri. Saka wadii kugoverana unyanzvi hwako hwekushandisa kushandisa chiteshi seYouTube neVimeo. Iwe haufaniri kupa zvipo zvose zvakabudirira zvakavanzika zvawakadzidza, izvo zvingave zvisingabatsiri. Asi, iwe unogona kugadzira zvinyorwa izvo zvinosangana zvakakwana nebhizimisi rako, uyewo unosimbisa basa rako sezvenyanzvi. Plumbers uye magetsi, unogona kugadzira sei-mavhidhiyo anoratidza vanhu kuti vangatora sei mamwe maduku maduku, nyore pane pedzimba. Kana iwe uine doro rekudyira, rega vhiki rega yekubika mapeji uye mapeji. Kana iwe uri mumiririri, taura pamusoro pehupenyu huri nyore hwekugadzirira mitero uye kubhadhara. Kuvaka zvakagadzikana zvechokwadi, uye uzvidyere mumagariro evanhu. Ita zvinotevera. Kana yava nguva yekushevedza nyanzvi, iwe uchava mukuru wepfungwa. Uye yeuka, mavhidhiyo anogona kunge ari geotargeted pane dzimwe nzvimbo.
5: ITA VANHU VADZIRE ZVINOFANIRA
Zvakanaka, saka pfungwa iyi inowanzova nevana vemazana emabhizimisi mashoma vanoenda kumakomo, asi inogona kushanda zvakanaka. Izvo zvose zvinoenderana nemhando yebhizimisi iwe unomhanya, uye inonyanya kushanda zvakanaka kwemaresitorendi, bvudzi remakwenzi, masheji ekurapisa, uye mamwe makambani emashandi akafanana. Chinhu chinokosha ndeche ... kubhadhara zvaunoda, kana, zvaunokwanisa kuwana.
Tarisa paSAME Café. Iri bhizinesi rinobudirira uye harina matengo akaiswa mumenyu. Iwe unobhadhara zvaunotenda kuti kudya kwakakodzera. Iwe unofunga kuti vanhu vazhinji vangadai vasina mari shoma, asi chaizvoizvo zvinopesana. Makombiro haadi kuonekwa ane makaro kana kufara, uye anowanzobhadhara kupfuura iyo yaaiti inenge ichizobhadhara. Vamwe vanhu vanobhadhara mari, asi avo vanowanzova vanhu pasi muhomwe yavo, uye mari yavo yekudya inokonzerwa nevanokwereta. Iwe ungaita zvakafanana nebhizimisi rako here? Kana iwe uchida kugadzira "mararamiro anotsanangurwa" urongwa, iwe unogona kuzviita pakutanga, asi unamatira kumutemo. Chengeta zvaunoda, kana zvaunogona kuwana.
6: BREAK RECORD (KUNYANYA KUTAURA)
Vanhu vanoda kuona vanhu vachivhara zvinyorwa. Vanochida kunyange kana ivo vachibatanidzwa. Iwe unogona kuuraya shiri mbiri nedombo rimwe nekugadzira nhoroondo yeNyika kuedza kusanganisira bhizinesi rako, uye inogona (uye / kana ikozvino) vatengi. Kana iwe uchikukurudzira pazviitiko zvekugara zvakanaka zvevanhu, uye kusvika kune zviteshi zvemashoko emunharaunda, uchawana vateereri vakawanda.
Saka, marudzi amarudzi api auchaputsa? Yeuka kuchengeta iyo inokosha uye inofadza. Kana iwe uine chikafu kana chinwiwa chinosanganiswa nebhizimisi, pane mazana emarekhodi akanyorwa muGuinness Book. Zvechokwadi, inenge mhando dzose dzezvinyorwa zvaunogona kufunga zviri mukati maro, uye zvimwe zvichange zvichishanda kune bhizinesi rako.
7: ITA ZVIMWE ZVOKUDZIDZA
Ichi ndicho chinokunda-kukunda mamiriro. Rudo rwekusarudza kwako runowana mari yakawanda-inoda mari uye kuparidzirwa, uye iwe unovaka kufarira nevatengi. Kunyanya, iwe unogonawo kuwana mharidzo kunze kwaro, zvakare.
Rudo rwechiitiko kana zvipo hazvifanirwi kusungwa zvakananga nebhizimisi rako, kana. St. Baldrick anokumbira vanhu kuti vveve misoro yavo kuti vawane rubatsiro rwekenza. Fungidzira kana vashandi vema salon vose vakaita izvozvo kuti vawedzere mari yakawanda, zvakare. Inogona kuva kufamba kunotsigirwa, kana kupa zvipo nemabasa. Zvichida iwe unotobatsira kuvaka dzimba dzemhuri dzakaderera mari.
8: WRAP YEMWE
Inogona kuva motokari (yako pachako kana uchida kuchengetedza mari), chivako, chinzvimbo, kana chimwe chinhu chipi zvacho chichaita kuti vanhu vatarise. Nzvimbo iri nyore uye yakachengeteka yokutanga iri kuvhara motokari kana motori, sezvo iyo ndiyo nzira yakaedzwa uye yakaedzwa yekuisa pfungwa. Kune zvakawanda zvingasarudzwa zvinowanikwa kwauri, uye mari isingakoshi (yakaderera se $ 2,000) kuvhara motokari yose mune chimwe chinhu chinoshambadzira bhizinesi rako. Iwe unogona kuitamba yakananga uye kungoisa chiratidzo chako uye nhamba yefoni kwose kwose, OR unogona kuita chimwe chinhu chichaita kuti vanhu vade kutora mufananidzo uye vagogovana. Pamwe iwe unoita kuti mota iite seyakabvaruka yakasunungurwa ne giant claw, kana yakafukidzwa mune splatters yepende. Pfungwa iyi ndeyokukwezva kutarisa kwayo, uye kuita kuti vanhu vanyora pasi nhamba uye kero yewebhu.
Kubva pamotokari, unogona kuenda kune dzimwe nyaya huru. Unogona here kubatana nebhizimisi rekune imwe nzvimbo kuti uvhare mberi kwechitoro nemashoko ekubatana? Kana uri kutarisa kuvhara chikwangwani chenzvimbo, iwe unofanirwa kuziva kuti iwe pachako hauzogoni kuwana mvumo uye uchafanirwa kuibvisa. Iyi ndiyo nyaya ye "kukumbira ruregerero, kwete mvumo," uye iyo nzira inowanzoshandiswa nemabhizimisi maduku.
9: JUMP PANE BANDWAGONI
Vanhu vari kutaura nezvei iye zvino? Vari kugovana chii mumagariro evanhu? Chii chiri munhau? Chii chichava mumashoko acho munguva pfupi (iwe unogona kunge uine dzimwe nzvimbo dzepanyika pane izvi)? Nokugadzirisa bhizinesi rako pane chimwe chinhu chemashoko uye chekufambisa, une "nyore nyore" nevateereri vakawanda. Zvechokwadi, chiito kana musoro unofanirwa kurondedzera mune imwe nzira kune zvaunoita (Oreo "Unogona kugara uchingotora murima" tweet panguva yeSupp Bowl inopera yakabudirira zvikuru), kana kana isinga ... ita kurondedzera kana uchikwanisa.
MuColorado, mumwe mazino wemazino akanga ari kugovera fidget spinners muna 2017 pane chikoro chechikoro. Zvechokwadi havana choro chekuita mazinyorero, asi pfungwa yavakapinda nayo yaiva "kuchengetedza vana vachifarira apo iwe uri pachigaro." Nyeredzi dzokutaura, nefidget spinner kuda kwayo pakakwirira, mutsetse wekuratidzwa kwechiremba wemazino waiva wakakura. Zvizhinji zvevanhu pane imwe nguva, kumirira kusvika kumaminitsi makumi maviri kuti uwane spinner yekusununguka yevana. Iyo spinner, yezvokwadi, yakatumidzwa nemashoko ekutaurirana mazino emazino. Nzira isingadyi, inobudirira yekugadzirisa pfupi pemazuva emitambo yekusika.