Bhizinesi reHalloween rinogona kuva mukana mukuru
The Halloween Market iri kukura
Kukura kwemashamba ndeimwe chikonzero chekuti Halloween ndiyo mukana webhizimisi rakasimba.
Vanhu vanopfuura mamiriyoni 157 vokuAmerica vakapemberera Halloween muna 2015, nhamba inowedzera gore negore.
Halloween yave yakava bonanza mabhonja chaiyo. Kutanga, nokuti Halloween iri kuve kuwedzera kupemberera kwese.
Sangano reNational Retail Federation rinoti vatengi vakashandisa madhora mabhiriyoni 6.9 paHalloween muna 2015, asi veCanada vave vanyengeri nezveHalloween kuti maCanada ava kushandisa mari yakawanda pamusoro pezvipfeko, mashizha nemapurisa kupfuura avo vari muU.S., nemari inoshandiswa nezororo iyo yechipiri chete kusvika kuKrisimasi. Kushandiswa kweHalloween kwakasvika munenge $ 1 bhiriyoni muna 2015 maererano neRetail Council of Canada.
Chechipiri, nokuti munhu mumwe nomumwe anotenga ari kuwedzera kuwedzera kwemari pakupemberera Halloween. Muvhareji wekuAmerica mutengi achipemberera kuronga kushandisa $ 74 pamiti yekushongedza, mashizha, zvipfeko nezvimwewo muna 2015, kubva pa $ 66.28 anoshandiswa pamapfeko, mashizha nemicheka muna 2010, rinodaro National Retail Federation.
Mutengesi weChechi yeAustin Gore gore ra2011 inotsvakurudza mabhuku eHalloween akawana muvhareji weCanada akaronga kupedza $ 300 pazuva guru - uye varidzi vemombe vachironga kushandisa mari yepamusoro ye $ 59 pavanosangana navo vane furry. Ken Alterman, purezidhendi uye mukuru mukuru we Value Value, anoti kushambadzira kweHalloween kwakawedzera kudarika 35 muzana pamakore mashanu apfuura.
Iyi nyaya yakafanana pamusoro peCanada Tire, uko Halloween ikozvino inomiririra chechitatu chinonyanya kukosha mumwaka mushure meKrisimasi neyemuzinda wekugarisa.
Pakati pese, ipapo, mikana yebhizimisi inofananidzwa neHalloween inofanira kuva "nemakumbo", nemusika unoramba uchikura munguva. Kukura zvikamu mukati memusika weHalloween kunoita kuti zvigone kuwanikwa kwebhizimusi reHalloween kunyange kutapira.
Halloween haisi yevana chete zvakare
Kunyengera kwevana kana kurapa kuchiri chekuchengetedza kweHalloween, asi vanhu vakuru vari kushandisa mari iri kupemberera, kugamuchira Halloween semukana wekutendera mwana wavo womukati kuti abudise uye apemberere. Mapoka makuru nevatori vechipfeko vakapfeka zvipfeko zvakakosha vari kuwedzera kuve yakakurumbira - nhau dzakanaka kune vanhu vanotarisa mikana yemabhizimisi emichero.
Zvinofadza kuti haisi vechidiki vaduku ivo vari kupinda mukuseka kunokonzera. I National Retail Federation yakawana kuti muna 2013, 70 muzana yevane makore 18-24 vakaronga kupemberera Halloween, asi 65 muzana yevatengi vane makore 25-34 uye 60 muzana yemakore makumi matatu nemashanu kubva kune makumi maviri nemakumi mana vari kugadzirirawo kupemberera.
Uye chii chavari kuita kuti vafare? Maererano neNational Retail Federation, muna 2015:
65% kusvika ku70% yevane 18 kusvika ku40 vakwegura vezera rekare vaipfeka mari,
20% yevanhu vakapfeka zvipfuwo zvavo,
- 52% yevanhu vakarasa kana vakapinda mutambo,
- 70% yakapiwa masipi,
- 47% yakaveza pungu,
- 36% vakashanyira imba inotyisa,
- 27.5% vakatora vana vavo kunyengera-kana-kubata, uye
- 44,8% yevashandi vachipemberera yakashongedzwa imba yavo kana yadhi.
Zvinogona Kuitika Bhizinesi reMangwanani
Saka mhando dzemabhizimisi eHalloween dzaizova sei mikana yakanaka yebhizimisi ?
Imwe nzira yekupindura mubvunzo uyu ndeyekuongorora mhando dzakawanda dzeHalloween zvigadzirwa. Ndiri kutengesa iwe watofungidzira zvinhu zviviri izvo vanhu vakawanda vanotenga-candy nemapopu. Imwe yezvinhu zvakatengwa zvikuru ndeyekushongedza kweHalloween uye nguo. (Halloween ndiyo yechipiri yekuratidzira kwezororo yegore, yakapfuura Krisimasi chete.)
Semikana mikanzvi yebhizimisi, unofanira kutambidza zvinhu zviviri zvokutanga kubva pane zvinyorwa zvako. Kune mato akawanda (makuru-makuru) mabhizinesi anobudisa svondo yeHalloween nemapopu uye mikana yako yekukwikwidzana kubudirira ingave inenge isina.
Kunyange zvakadaro, mamwe maviri ari panorongwa, zvipfeko zveHalloween uye zvishongedzero, anopa ruzivo rwekusimudzira mikana yebhizimisi, kunyanya mikana inobatsira kumisika yemasikiti .
Iwe unogona, somuenzaniso, kutanga bhizinesi:
- kupa mhanzi weHalloween kumapato,
- kusika "kutendeseka" nguva yekupfeka kwevanhu vakuru,
- kupa Halloween mapurisa ekugadzirisa nzvimbo dzekugara kana bhizimusi nzvimbo,
- kugovera mumba-mapoka mapato kune vana (sechinzvimbo chekunyengera-kana-kubata).
Kunze kwemapato eHalloween, kushanyira dzimba dzisina maturo kune imwe chiitiko cheHalloween chinokura mukuzivikanwa. Kuisa imba yako pachako kunogona kunge iri mari yakashata (uye pfungwa isina kunaka chero ipi zvayo kana pane imwe iri pedyo), asi kupa mazendo e "dzimba dzisina ruzivo" uye dzimwe nzvimbo dzisina kukanganisa munzvimbo yako zvinogona kuva pfungwa yebhizimisi inobatsira . Chengetedza nharaunda yako yekare yekare kana vekare-kutsvaga kutsvakurudza munharaunda yenyu yepanormalma; iyo mifananidzo iyo yaunowana ingashamisika iwe - uye ive yakakunakira kana iwe uchigona kuvapa nenzira inofadza, inofadza.
Bhu Rinobatsira neBusiness Halloween
Chinangwa chechinyorwa ichi hachisi chokupa zvose zvinogona kuitwa muBhizinesi mukana webhizimisi uripo chete asi kukuita kuti uzive zvinoita zvekambani yeHalloween uye kukuita iwe kufunga pamusoro pezvaungaita pfungwa dzaunogona kuchinja mubhizinesi rekubatsira.
Saka usangotarisa kuHalloween sekusvika nguva yekutenga maswiti kana mukana wekutamba. Halloween inopa mikana yakawanda yebhizimisi iyo mutengesi wemabhizimisi asingadi kuisa hanya.