Ecommerce Kubhadhara Ikusagadzikana

Kutenderera Guru Ekutengesa Bhizinesi Kubatsira Kunonetsa

Ndiyo nyaya yemazuva edu: yekutengesa ecommerce inoratidza chivimbiso chikuru uye inobhadharwa ne Venture Capital, uye pakupedzisira Private Equity. Neine mari yakawanda yemari mumudumbu maro, inorasikirwa nepamusoro pekubatsirwa uye inonyanya kutengesa. Mukusakosha kwechikonzero chekuita basa, bhizinesi reEcommerce rinowedzera kutengesa uye kushandiswa kwevashandi. Zvadaro izvo zvisingafungidzike zvinoitika: vatengi vanowana jittery, mararamiro anorasikirwa nevhu, uye kamwe-kamwe mutambo unova wekushandura kutsvaga kune purofiti.

Iyi ndiyo nzira isingadzivisiki yekutengesa ecommerce.

Iwe Unoshandura Sei Iko Kubva E-Business Business Kubatsira?

Pane nzira dzinogona kukurudzira pasi. Dambudziko nderokuti dzimwe dzakawanda idzi dzinogona kuva nemigumisiro yakaipa pamutsara wepamusoro. Asi nyanzvi yeEcommerce inyanzvi inofanira kukwanisa kuderedza dambudziko racho.

Dzvora Mari Isina Kubatsira Mitsara

Ndinoziva izvi zvinonzwika pachena, asi mabhizinesi ecommerce ari kuoderedza kuwanda kwezvinhu zvavanotengesa. Muchikamu changu pamusoro pezvinobatsira zveEcommerce , ndakanga ndareva kukwanisa kutakura mhando huru yezvigadzirwa semumwe wezvakanaka zvekuva nechitoro chaiyo. Ndinofunga kuti mamwe mabhizinesi eEcommerce akatora izvozvo kune zvakanyanya, uye anoda kutengesa zvose. Kuongororwa kunogona kufungidzira mitsara yemagetsi iyo ndiyo yakanyanya kurasikirwa nevatyairi. Izvo zvinoda kubviswa pakarepo kana zvichibvira. Heano mamwe emamiriro ezvinhu emigwagwa isingabatsiri:

Ratidzai Kugona

Apo bhizimisi iri kuratidza huwandu hwemadhigirii maviri pamwedzi-pamwedzi, uye katatu kuwedzerwa kwegore-pagore, zvakachenjera kuti uve nesimba rakakura kudarika pane izvo zvinodikanwa zvino. Izvi zvinogona kuve nzvimbo yehofisi, nzvimbo yekuchengetedza nzvimbo, motokari, zvigadzirwa, vanhu, zvigadzirwa, sevashandi vese, zvigaro zvevashandi, nezvimwe zvakadaro. Asi paunenge uchiedza kubva kune bhizinesi rinoshandiswa mune zvemari kusvika kune bhizinesi rinobatsira, iwe unofanirwa kutarisa kumashandisi ekushandisa. Kurega kudarika zvakakwana ndiko kusarudza. Kana iwe usingaiti sarudzo iyoyo, zvadaro urege kumira kukwanisa kukura kusvikira huripo huripo huri kunyanya kushandiswa.

Shandura Capex (Capital Expenditure) kuOpex (Operating Expenditure) yeNzira Dzokutanga

Kunyange zvazvo capex inotungamirirwa nayo inogona kuva nezvimwe zvidimbu maererano nemari yepakati pemuganhu uye chiyero chekutonga, ikozvino kuti iwe uri mumotokari yekushandura kubatsira, zvinogona kuita kuti capex ishanduke kune opex. Zvechokwadi, panewowo mubvunzo wekuti munhu anotsanangura sei purofiti. Semuenzaniso, kana iwe uchida kudzorera zvinobatsira mumabhuku ekuverenga, zvingava zvine musoro kuva capex yakaoma uye opex chiedza. Asi kana iwe uchida kuchinja mari, ipapo kuderedza capex kungava pfungwa yakanaka.

Izvi zviri nyore kutaura pane kuzviita. Asi nhasi mamiriro ezvinhu akakura zvakakwana, uye kune vatatu vevatsigiri vezvizhinji zvemashumiro.

Iva nechokwadi chokuti Mari yekutenga kweMutengi Icho Chiri Kupfuura Kukosha kweMutengi

Izvi zvinowanzova nharo huru kune mabhizimisi makuru makuru ecommerce ayo ari kutasva kurasikirwa kukuru. Vanowanzoshambadzira (kazhinji ppc) zvakanyanya kuwana vatengi. Dzimwe nguva mari yekutsvaga kwevatengi vatsva isinganzwisisiki kune imwe nzvimbo. Pane dzimwe nguva, LTV inofadza (hupenyu hwehupenyu hunoshandiswa) hwemashandisirwo emashandisirwo anoshandiswa kuratidza kuti chii chinonyanya kukwana mari yekuwana.

Mashoko Okupedzisira

I-e-commerce sector iri kufamba mberi. Zvichava zvakanaka kune vose vatori vechikamu kana vakatanga kutendeuka. Ichi chinyorwa chakakupa imwe yezvinokosha zvekugadzirisa pfungwa. Hazvibviri kuti chero bhizinesi ripi neripi rirambe riripo munguva refu pasina kuita purofiti.