Chii Chinonzi Kufunganya Kwevanhu Uye Nei Zvakakosha?

Nekutsvaga kwekutanga kwehutachiona hwemagariro ehupenyu, hupenyu sezvatunoziva hwakachinja. Kuramba pamusoro pemasangano ehurumende kunogona kuva basa rinotyisa. Iwe unofanirwa kubudisa zvakanakisisa zvehuwandu, kubatanidza nevatengi vako, tevera zviri kutaurwa pamusoro pechigadzirwa chako uye yako yebhizimisi nguva dzose-uye nokukurumidza ita imwe neimwe itsva yer digital platform. Zvinogonawo kuva zvakaoma kutaurira kana mafungiro ako ehupfumi ari kuunza zviitiko zvinobatsira zvebhizimisi rako.

Asi, zvakakosha kuti urege kungogara uchienda kune zvishandise zvishandiso zvitsva nemafungiro asi kuti uenzane nemaitiro ako. Kuti uite izvi, iwe unofanirwa kuitevera maitiro echokwadi pane zvekugarisana nevamwe. Chimwe chezvinhu zvakakosha zviyero ndezvemagariro evanhu.

Chikonzero nei Kusuruvara Kwevanhu Ndiko Kunokosha

Manzwiro evanhu ndeye nzira yekuenzanisa manzwiro evanhu vanoratidzira. Iyo nzira yaungagona kuyera nayo inzwi rehurukuro iri kuitika-munhu uyu anogutsikana, anofara, akatsamwa, kana kutsamwa here? Hazvina kukwana kuziva kuti chimwe chinhu chiri kufamba. Tsitsi inowedzera chirevo chekugarisana nevanhu. Pasina manzwiro, data inogona kutsausa nyore nyore. Semuenzaniso, kana kambani yako iri kutanga chigadzirwa chitsva uye ichi chave chichigamuchira zvakawanda zvekutaura, iwe unogona kungofungidzira kuti chigadzirwa chacho chave chagamuchirwa zvakanaka. Zvisinei, pane imwe nzira yakasiyana yokuti mamwe, kana akawanda, ematanda aya, akanga asina kunaka.

Kusuruvara Kwemagariro Kunoenzaniswa Sei

Zvichienderana nehukuru hwekambani yako, uye nhamba yezvinyorwa zvekugarisana kwevanhu, zvinogona kuva basa guru. Kuongororwa kwakajeka kunogona kusanganisira kuverenga kuburikidza nemumwe nemumwe uye kugovera nhamba dzenhamba zvichienderana nenzwi rega roga roga.

Nenguva isipi, pane boka rezvishandiso zvinowanika kuenzanisa nekutevedzera manzwiro.

Vakawanda vavo vane rusununguko, kana kuti zvisingadhuri. Nzvimbo dzakawanda dzevhidhiyo nhepfenyuro dzinopa maonero ekufunga. Zvimwe zvinhu zvakaita BuzzSumo, Google Alerts, PeopleBrowsr, uye HootSuite zvose zvinopa maitiro akafanana. Semuenzaniso, kana mutengi akanyora nezvezviitiko paaitenga paTarget, manzwiro acho aizowanikwa maererano nemashoko anotsanangura avashandisa. "Mazano makuru paTarget" aizoonekwa seine maonero akanaka, asi "Kutambudzika kwevatengi ku Target" kunyoresa sechinhu chisina kunaka.

Kushungurudzika Kwemagariro Kunoenderana neSeantic Analysis

Kunyange zvazvo manzwiro evanhu uye mashetic analysis akafanana, pane zvimwe zvakasiyana zvikuru. Semantic analysis inonyatsotsanangurwa se "keyword analysis," asi inogonawo kufungidzirwa se "topic analysis."

Semantic kuongorora ndiko kudzidza kwezvinoreva mutauro uye kuti mutauro unonzwisiswa sei. Semuenzaniso, apo mumwe munhu akati shoko rokuti "bhanana," rinoreva chinonzi chebhanana, kana kuti ivo vanongotaura chete? Iwe unogona kushandisa semantic kuongorora kuti uwane ruzivo rwakakosha, ruzivo kubva pane zvakawanda zvemashoko uye uongorore mazwi ekunze nemakorokéalisms emunharaunda.

Nzira Nhatu dzaunogona kushandisa Sentiment Social

Kuongorora Utano Wako Utano: Kuti unzwisise manzwiro evatengi nezvekodhi yako, zvakakosha kuongorora manzwiro evanhu nguva dzose.

Iko basa rinokosha rinobatsira pakunzwisisa kwako manzwiro evanhu pamusoro pekambani yako, chigadzirwa, kana basa. Iwe unogona kushandisa rinongotora pfungwa yekuongorora shanduro yekuwana muoneki wepamusoro wehutano hwemagetsi ako pasina kuongorora imwe nhengo.

Kutarisana neDambudziko: Manzwiro evanhu anogona kukutsanangurira muzviratidzo zvinoratidza kushanduka kwemashizha muhutano hwemagetsi ako. Nyoka muzvinyorwa zvisina kunaka pamusoro pekodhi yako ingaratidza dambudziko rinobudirira. Dhipatimendi rako rehutano hwepabonde rinogona kushandisa zvigaro zvekunamatira kuti uwane midzi yechinetso nekugadzira dambudziko rekukurukurirana hurongwa hwokudzivisa kusagadzikana.

Kutsvakurudza Mupikisano: Manzwiro evanhu ndechimwe chinhu chakakosha chekuziva kuti chigadzirwa chako kana marikari zvinowanikwa sei kana zvichienzaniswa nevakwikwidzi vako. Kana ukangonzwisisa makwikwi ako 'mafungiro akasiyana, unogona kugadzirisa nzira dzekusimudzira hurukuro pamusoro pekodhi yako.

Kufambira Mberi: Uchishandisa masimba ane simba ekufungidzira manzwiro, unogona kuramba uchingogara uchishandura kukurukurirana pamusoro pekodhi yako uye ugare wakakosha.