Kana iwe uri kuverenga izvi zvichida uri pa Facebook (zvinonyanya kukoshesa kutarisira kwako uye vatengi vari ipapo). Mushure mezvose, pane 207 mamiriyoni vanoshandisa vanoshandisa muUnited States voga ... uye pane mabhiriyoni maviri munyika yose.
Kubvira pakuvambwa kwayo muna 2004, iyi yehutano yevanhu yakakura nekukwirira uye kumativi. Zvakasununguka kuva nhengo, hongu. Saka Facebook inoita sei mabhiriyoni ayo?
Zvakanaka, Facebook yakanyanya kudarika nzvimbo yokuti vanhu vauye paIndaneti.
Zvechokwadi, iwe unofanira kufungisisa chaizvo nezvewebsite iwe sepaiti yekudhinda, chimwe chemasimba makuru ekudhinda mapurisa munhoroondo yebhizimisi muchokwadi. Inobvumira makambani makuru uye maduku kuti atengese kune tarisiro yavo nevatengi mune imwe nzira yakananga uye inoita.
Ndiyo nzira yakakodzera yekuita zvinotungamira uye kukurudzira kutengesa kwezvigadzirwa nemishandiro mune chero niche chero ipi zvayo kana indasitiri. Nevanhu vakawanda pa Facebook, vateereri vako varipo imomo pasinei nokuti misika yako kana niche iri chii. Zvechokwadi, kana iwe uri mubhizinesi nhasi, kunyanya paIndaneti, haugone kudzivisa kutengesa pane Facebook neimwe nzira.
Kuparidzira pa Facebook kunoratidzika zviri nyore kuenzaniswa nedzimwe mapurisa uye zvinogona kunyanya kutarisirwa. Asi kune dzimwe nzira dzekuchengeta mupfungwa kuti uone kuti iwe unowedzera kudzoka kwako pane wekutsvaga uye iwe unokwanisa chaizvo kubatana nemunhu wako chaiyo mutengi pakati pemamiriyoni ose ari munetaneti chero nguva ipi zvayo.
Nechinhu chakasimba chekubudisa Facebook iwe unogona kusvika kune vateereri vako pane imwe nguva apo ivo vanogadzirirwa kutenga; kana kuti kuwedzera kukurudzira kwekambani yako, chigadzirwa, uye maitiro kune iwe uri pamusoro pepfungwa kana vagadzirira kutenga.
Heino iri nyore Facebook marketing strategy ye 2018 nhanho nehanho:
1. Iva neKushanda Nehupenyu Hwako Facebook
Munzira dzakawanda, Facebook imhuka mhenyu, inogara ichichinja, ichifamba nguva dzose.
Wakazviona muzvokudya zvako. Zvinoratidzika seawa imwe neimwe pane zvinyorwa zvitsva zvinogona kupedzwa.
Izvozvo zvinoreva kuti kana uri pane Facebook haisi chinhu chaunogona kushanda pavhiki imwe neimwe. Iwe unofanirwa kuzvipira kune yako Facebook marketing nzira kuburikidza nekuisa zvinyorwa zvitsva ku peji ye Facebook yako yekambani kufanana nemifananidzo nemavhidhiyo , ine zvikwata zvekudzokera kune webhusaiti yako. Post zvipo uye zvakakosha zvinoshandiswa ... nhau pamusoro pekugadzirwa kwechigadzirwa ... vanogara mitsva vachishandisa Facebook Live ... uye nezvimwe.
Chikamu chakanaka ndechese-izvi zvose zvinoedza kukura uye kukura vateereri vako uye kuunza mitsva yakasununguka . Asi zvakakosha kucherechedza ndechokuti iwe unofanirwa kupa huwandu hwemashoko anobatsira-haugoni kunyanyisa vanhu nekutengesa-y kukopa mumashoko avo ekudyisa. Izvozvo zvinovadzora.
2. Taurai Makamera Ako Akanakisisa Nezveruzhinji Facebook
Imwe yematricrics iyo makambani akawanda kwazvo pa Facebook anoshanda kune "anoda" uye "vateveri." Hongu, iyo inhamba nhamba dzinokosha. Asi iwe unofanirwa kuisa pfungwa dzako pazviri kusvika kune vateereri vako. Nokudaro, ndinoreva kuti avo vanogona kutenga uye kunyange kutengesa kakawanda.
Kupa zvinyorwa zvisingabhadharwi chikamu chinokosha chepi rese rekubudisa Facebook. Asi iwe unofanirwa kushandisa shanduro yakabhadharwa nokuti inobvumidza kukurumidza kusvika kuvanhu vako vakanakisisa.
Chinhu chikuru ndechokuti Facebook inosvika kune vavariro yako yevateereri kusvika kune sayenzi.
Kushandisa zvigadzirwa zvavo zve "back office" unogona kuisa pasi kune vanhu vanogona kunge vanofarira pane zvaunofanira kupa uye ndiani achada kuziva zvakawanda pamusoro pezvinhu zvako uye nekambani yako. Zviri kwauri kuti uite ikopi yekubatanidza uye kukurudzira kupa kunoita kuti vatore matanho.
3. Bata Vateereri Vako
Nzira yako yekutengesa Facebook yakakodzera haifaniri kuisa uye inokanganwa. Izvi ndezvemagariro evanhu. Unofanira kufambidzana nevateereri vako. Izvozvo zvinoreva kupindura mibvunzo. Kutaura nemashoko. Kana pane nyaya kana kuti iwe unofunga-iwe unogadzira mutsva kuti uchenese mhepo.
Uri kuedza kuvaka dunhu. Uye iwe unowedzera kushingaira, vanhu vakawanda vanobatanidzwa vachava nemuvara wako. Uye izvo zvinoreva kutungamira uye kutengesa.
Pfungwa dzekupedzisira pane Facebook Marketing muna 2018
Iwe hauzooni migumisiro kubva pane yako Facebook marketing strategy masikati. Icho chiito chekufamba-famba chaunofanira kushanda nacho. Asi shingairira uye iwe uchaona mitsara yakaisvonaka neji Facebook yebhizinesi peji yako pasi. Iwe unogona kuwana kuti Facebook ndiyo yako inokosha uye inobatsira pakushambadzira mutambo mune bhizinesi rako.