Chii Chinonzi Nike's Company Mission Statement?
Nike Corporation Facts uye Trivia
Nike yakatanga seBlue Ribbon Sports musi waJanuary 25, 1964, kutanga ne $ 500 mari yekutsvaga kubva kune mumwe wevadzidzi vake vaviri vakavamba, Phil Knight naBill Bowerman.
Phil Knight aiva nharaunda yepakati-kure uye mashizha emakwikwi kuYunivhesiti yeOregon, uye Bill Bowerman aiva mudzidzisi wake. Mukurumbira waBrigerman uye mukurumbira kwaiva nechepamusoro. Varume vaviri vakatanga Blue Ribbon Sports sevashambadziri vehombodo dzakagadzirwa neInitsuka kambani muJapan. Basa ravo rekutanga rekutengesa rakavhurwa sechitoro cheBSS muSanta Monica, California muna 1966. Ipapo Bowerman akatora mhedziso yeganda rakagadzirwa nehombodo pazviso zvehombodo zvingagadzirisa zvakanakisa munzira. Zvave zvataurwa kuti kufemerwa kwake kwaiva mudzimai wake wesimbi wesimbi, izvo zvakati hazvina kupona zvidzidzo zvake zvekutanga.
Kubva pane iyi pfungwa, Blue Ribbon Sports yakapfuura kupfuura bhizimusi rekugovera bhizinesi kuva muchengeti wehangu mukutanga kwema1970. Imwe kambani yakasununguka ikava Nike, Inc. musi waMay 30, 1978, zita iro rinonzi kunofungidzira mushandi wekutanga wekambani, Jeff Johnson. Nike ndiye mwarikadzi wechiGiriki wokukunda.
The Nike Mission Statement
Nhamba yekutumwa yaIkeke ndeye "kuunza hufuridziro uye inyanzvi kune mumwe mutambi wenyika * munyika." Cherechedza asterisk mushure me "mutambi." Izvi zvakafanirwa kuwedzerwa nemubatanidzwa wekutanga Bill Bowerman, uyo akatsanangura kuti "kana iwe uine muviri, iwe uri mutambi." Mune mamwe mazwi, chinangwa chaNike chirikukurudzira iwe kana iwe uri Tom Brady, muchengeti wekubata hobbyist kana uchingoda kupfekedza gear yako sezvaunofamba nezveshoko rako rezuva nezuva.
Nike Inotungamirira Mazano - The 11 Maxims
Mukuwedzera kune zvinyorwa zvayo zvemitemo, Nike inotungamirira mazano ayo anoreva se "11 Maxims." Iyi mitemo inotungamirira vashandi kumativi ose ehurumende sezvo vachifamba nebasa ravo paNike uye vanomiririra Nike Corporation munyika yose.
Aya 11 Maximum anotsanangura nekuumba maitiro eNikke ndeaya:
- Icho chimiro chedu kugadzira.
- Nike ikambani.
- Nike chiratidzo .
- Ita zvishoma uye enda.
- Mutengi anosarudza.
- Iva chipanje.
- Vhura nokukurumidza.
- Ita chinhu chakanaka.
- Tora zvinyorwa.
- Isu tiri pamhosva - nguva dzose.
- Yeuka murume (wekupedzisira Bill Bowerman, mubatanidzwa weNike).
Mutungamiriri Manifesto
Nike yakagadzirawo izvo inonzi iyo Mutungamiri Manifesto, nheyo yemitemo yekutanga inotsanangura kuti vatungamiri vayo vanofanira kutungamira sei kubudirira. Aya mazano emitemo ndeyekutungamirira, mudzidzisi, kutyaira uye kukurudzira.
Nike Nhasi
Nike yakapemberera makore makumi mashanu emakore muna 2014. Sangano racho harina kuzvidzivirira pakugadzira uye kutengesa shangu, zvayambotanga mumavhidhiyo uye zvinhu zvinotakura izvo zvakasiyana "swoosh" logo . Michael Jordan achiri kutora kuti ari mupiriri wekambani yakagadziriswa yakagadziriswa.