Ndinofanira kuva mutengesi anozvimiririra here?
Dzimwe dzenyaya dzakanakisisa mumabhizimisi maduku dzinobva munyika ino ye niche yekutengeserana kwemhuri. Kune rimwe zuva rezororo, musi weChishanu, kupemberera amai uye vap retailers uye American Express nguva dzose inotsigira mutengesi wega wega oga nekutengeswa kwayo.
Zvechokwadi, rutivi rwemari yehupfumi hweUnited States runobva kuvadzidzisi vanozvimiririra.
Izvo hazvina zvigadziriswa pamusoro paani, sei kana kupi apo mutengesi anofanira kuisa bhizinesi rake. Rusununguko rwekuita izvo munhu anoda kuti aite ndechimwe chinhu chinonyanya kukosha mune iri ma bhizinesi. Inogona kunge ichizadza zvikuru. Zvisinei, nekuda kwekupinda nyore, zvizhinji zvebhizimisi idzi dzekutengesa zvinokundikana mumakore ekutanga. Chikonzero chikuru ndechokushaya kwebhizinesi rebhizimisi .
Kuramba Kuzvimiririra Kunobvumira Kuti Uve Nenyasha
Kuzvimirira hakuna kufanana nekukura. Mune mamwe mazwi, iwe unogona kuva mutengesi wakazvimiririra uye une zvakawanda kunyange mazana emazvitoro. Chimwe chezvibatsiro zvekuzvimirira zvakasarudzwa ndekuita sarudzo. Sezvo iwe usingazvidavirire kune vagoveri, iwe unogona kunge wakawedzerwa. Kakawanda nguva, vashandi vanoda kudzoka kukuru uye vazhinji vatengesi vemabhizimisi vakambororwa, kwete nekuda kwemiganhu yavo, asi nekuda kwekuda kwevatyairi.
Kuva wakazvimirira, iwe unogara uchitonga munzvimbo ino.
Nemhaka yekunyatsogadzikana uye kushanduka kwekutangira, kunogona kuva nemakwikwi mazhinji kune imwe nzvimbo kune imwe rudzi rwevatengi. Bhizimisi rimwe nerimwe rebhizimisi rinobva kune muridzi (s). Hakusi kuisa mararamiro, kwete mitemo yakarongeka uye ine ngozi yakawanda mubhizimisi iri rebhizimisi.
Sezvo ndakazvitengesa ndoga, ndakapedza usiku hwakawanda ndichinetseka kuti taizoita sei mari yekubhadhara. Ndakadzidza (kwete nekukurumidza zvakakwana) kuti mari inoyerera yakanga iri kiyi yekuita shamba rezvitoro. Kuziva kuti matengesi ako ekutengesa uye kutenga mabhizimisi zvakakosha zvakare. Bhuku guru rekuongorora ndiro The Retail Business Kit yeDummies.
Zvinyorwa zveIndaneti Vatengesi
Sekuzvimiririra, iwe unogona chaizvo kunzwa iwe pachako. Asi imwe yenzvimbo dzakanakisisa dzekutsvaga rubatsiro, kudzidzisa, uye mazano iri mumakambani ekutengeserana. Anenge mhando dzose dzekutengesa dzine sangano rakagadzirwa nemafungiro akafanana nekutengesa.
Semuenzaniso, The National Shoe Retailers Association ine nhengo dzinopfuura 1 000 dzekutengesa - dzose dzakasununguka. Misangano iyi inobata misangano, inopa zvinhu uye nguva dzakawanda, inochengetedza kuti uchengetedze kuenzanisa kunobatsira kuti uone kushambadzira kwechikafu chako kune vamwe mune imwechete yako. Iri ibatsiro rakakura kune vanozvimirira semuenzaniso wega wega unayo iwe pachako.
Kuzvimirira Kwakasimba Kupfuura Zvinoona
Ndinowanzobvunzwa kuti "tidye" nemumwe munhu kuitira kuti vasarudze uropi hwangu. Munhu wacho ari kufunga nezvekuzarura rake rega uye sezvo ndakazviita kubudirira, vanoda mazano angu. Ndisati ndasangana nomumwe munhu, ndinovaverenga kuti vaverenge bhuku rinonzi E-Myth naMichael Gerber.
Kana mushure mekuverenga bhuku racho, vachiri kuda kuenderera mberi, ndichabatana. Bhuku rino rinonyatsojekesa kuti nei mabhizimisi maduku akawanda achikundikana nekukurumidza. Izvo zvakanyanya kuverengerwa kune ani zvake anofunga kuzarura vashandi vezvitoro.
Zvizhinji zvezvitoro zvandinotarisana nazvo zvakatangwa ne "kwete-retailers." Neizvi, ndinoreva vanhu vasina ruzivo rwekushanda kana kushambadzira chitoro chezvitoro. Kazhinji vanenge vaine ruzivo rwekushanda muchitoro, asi iyo nyika yakasiyana-siyana kana ichiitora pane kuitonga. Vanhu ava vane kurota kwekuva nebhizimisi ravo pachavo uye kutengesa ndeimwe yenzira dzakaoma kutanga.
Dambudziko nderokuti vanhu ava vanotungamirirwa nechishuvo chechigadzirwa kana basa uye havakwanisi ruzivo rwebhizimisi kuti rishandise bhizinesi. Ndinoshamisika kuti vangani vavo vari kupona. Ndinovatungamirira kune webhusaiti ino pakarepo semudziyo wakachengetwa nenyaya dzinobatsira uye mazano.
Asi chokwadi ndechokuti, vanoda rubatsiro. Isu tose tinoita.
Tsvaga Mentor Munharaunda Kuti Ugove Nezvavanowana
Kuzvimirira kunzwika kunofadza, asi zvechokwadi haisi. Hongu, iwe uri webasa rako Asi iwewo ndiwe unorara pamubhedha usiku uchinetseka pamusoro pekuti iwe uri kuenda sei mubhadharo vhiki rino kune vashandi vako. Kana iwe uchitanga bhizinesi, usasununguka mukuita, chete mumasangano emurairo. Tevera mazano pano uye taurirana newe nevamwe vatengesi.
Tsvaga muongorori wekune imwe nzvimbo uyo achagovana zvaanoona newe nemutengo wemasikati. Ndaiva neketani yangu yezvitoro mana kwemakore akawanda. Ndaifarira maminitsi ose ezvo. Zvisinei, kunyange nemakore angu ose ekutengeserana (makore makumi maviri) ndichishandira vamwe, ndakanga ndichiri kuwana zvishoma zvishoma pane dzimwe nguva. Kunyangwe ndakawana mutungamiri uye ndakashandisa masangano ekutengeserana kuti agare. Uye iwe unofanirwawo.